BLUE IS THE NEW COOL Trademark

Trademark Overview


On Wednesday, August 9, 2023, a trademark application was filed for BLUE IS THE NEW COOL with the United States Patent and Trademark Office. The USPTO has given the BLUE IS THE NEW COOL trademark a serial number of 98124263. The federal status of this trademark filing is REGISTERED as of Tuesday, October 1, 2024. This trademark is owned by EPE Industries USA, Inc.. The BLUE IS THE NEW COOL trademark is filed in the Furniture Products category with the following description:

Non-metal and non-paper insulated shipping containers for transporting frozen materials; Non-paper and primarily non-metal portable insulated shipping containers
blue is the new cool

General Information


Serial Number98124263
Word MarkBLUE IS THE NEW COOL
Filing DateWednesday, August 9, 2023
Status700 - REGISTERED
Status DateTuesday, October 1, 2024
Registration Number7525219
Registration DateTuesday, October 1, 2024
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 26, 2024

Trademark Statements


Goods and ServicesNon-metal and non-paper insulated shipping containers for transporting frozen materials; Non-paper and primarily non-metal portable insulated shipping containers

Classification Information


International Class020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics.
US Class Codes002, 013, 022, 025, 032, 050
Class Status Code6 - Active
Class Status DateFriday, September 8, 2023
Primary Code020
First Use Anywhere DateSunday, October 1, 2023
First Use In Commerce DateSunday, October 1, 2023

Trademark Owner History


Party NameEPE Industries USA, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressFountain Valley, CA 92708

Party NameEPE Industries USA, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressFountain Valley, CA 92708

Party NameEPE Industries USA, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressFountain Valley, CA 92708

Trademark Events


Event DateEvent Description
Saturday, August 12, 2023NEW APPLICATION ENTERED
Friday, September 8, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, February 17, 2024ASSIGNED TO EXAMINER
Tuesday, February 20, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 6, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, March 6, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 26, 2024PUBLISHED FOR OPPOSITION
Wednesday, May 15, 2024ASSIGNED TO EXAMINER
Tuesday, May 21, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 26, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, June 12, 2024USE AMENDMENT FILED
Wednesday, June 12, 2024TEAS STATEMENT OF USE RECEIVED
Friday, July 26, 2024STATEMENT OF USE PROCESSING COMPLETE
Friday, August 23, 2024ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, August 23, 2024NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, October 1, 2024REGISTERED-PRINCIPAL REGISTER
Tuesday, October 1, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED
Saturday, July 27, 2024CASE ASSIGNED TO INTENT TO USE PARALEGAL