BLUE CHOICE Trademark

Trademark Overview


On Friday, September 10, 1993, a trademark application was filed for BLUE CHOICE with the United States Patent and Trademark Office. The USPTO has given the BLUE CHOICE trademark a serial number of 74434020. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, October 15, 2024. This trademark is owned by BLUE CROSS AND BLUE SHIELD ASSOCIATION. The BLUE CHOICE trademark is filed in the Insurance & Financial Services category with the following description:

prepaid financing and administration of medical, hospital and related health services
blue choice

General Information


Serial Number74434020
Word MarkBLUE CHOICE
Filing DateFriday, September 10, 1993
Status800 - REGISTERED AND RENEWED
Status DateTuesday, October 15, 2024
Registration Number1850876
Registration DateTuesday, August 23, 1994
Mark Drawing1 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, May 31, 1994

Trademark Statements


Goods and Servicesprepaid financing and administration of medical, hospital and related health services

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes102
Class Status Code6 - Active
Class Status DateWednesday, October 27, 1993
Primary Code036
First Use Anywhere DateWednesday, January 2, 1985
First Use In Commerce DateWednesday, January 2, 1985

Trademark Owner History


Party NameBLUE CROSS AND BLUE SHIELD ASSOCIATION
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressChicago, IL 60601

Party NameBLUE CROSS AND BLUE SHIELD ASSOCIATION
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressChicago, IL 60611

Party NameBLUE CROSS AND BLUE SHIELD ASSOCIATION
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressChicago, IL 60611

Trademark Events


Event DateEvent Description
Monday, January 3, 1994ASSIGNED TO EXAMINER
Thursday, February 24, 1994APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, April 29, 1994NOTICE OF PUBLICATION
Tuesday, May 31, 1994PUBLISHED FOR OPPOSITION
Tuesday, August 23, 1994REGISTERED-PRINCIPAL REGISTER
Wednesday, October 20, 1999REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Friday, February 11, 2000REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, June 12, 2002TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, October 14, 2004TEAS SECTION 8 & 9 RECEIVED
Thursday, October 14, 2004REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Wednesday, August 17, 2005ASSIGNED TO PARALEGAL
Friday, October 14, 2005REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, October 14, 2005REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, July 24, 2007CASE FILE IN TICRS
Monday, March 3, 2014TEAS SECTION 8 & 9 RECEIVED
Monday, March 3, 2014REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Saturday, March 22, 2014CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, March 22, 2014REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, March 22, 2014REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Saturday, March 22, 2014NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, April 12, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, April 12, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, October 30, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, October 30, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, August 23, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, January 11, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, January 11, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, January 11, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, January 11, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, January 11, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, July 22, 2024TEAS SECTION 8 & 9 RECEIVED
Tuesday, October 15, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, October 15, 2024REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Tuesday, October 15, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, October 15, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED