| Serial Number | 99028183 |
| Word Mark | BILLUPS |
| Filing Date | Tuesday, February 4, 2025 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Friday, July 25, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
| Description of Mark | The mark consists of stylized lowercase letters of the word "billups" in which the top left part of the circle of the "B" is disconnected from the stem, and both the disconnected portion and the top of the stem end in angled lines creating the impression of a second lowercase "B" in the negative space, and the lower left part of the circle of the "P" is disconnected from the stem, and both the disconnected portion and the top of the stem end in angled lines creating the impression of a second lowercase "P" in the negative space. |
| Goods and Services | Advertising services, namely, conducting analysis of consumer behavior after viewing out of home advertising; Out-of-home advertising services, namely, rental of advertising space, and preparing and placing advertisements for others; Analyzing and compiling data for measuring the performance of out of home advertising campaign; Providing information and analysis concerning consumer behavior in the field of out-of-home advertising; Consumer research services for others in the nature of measuring consumer viewing of out of home advertising using electronic data collection and measuring and analyzing consumer movement data collected by electronic means; Collection and analysis of consumer movement data collected by electronic means for business purposes in the field of out-of-home advertising; Data analysis services in the field of out of home advertising; Creative marketing design services; Business consulting services, namely, providing business research and market research, planning, buying, and selling of media, media production location scouting for advertising, and production of advertising media; Business research and data analysis services that compare out of home advertising locations. |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 4, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Saturday, November 9, 2024 |
| First Use In Commerce Date | Saturday, November 9, 2024 |
| Party Name | Billups, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10001 |
| Event Date | Event Description |
| Tuesday, February 4, 2025 | NEW APPLICATION ENTERED |
| Tuesday, February 4, 2025 | APPLICATION FILING RECEIPT MAILED |
| Sunday, July 6, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, July 15, 2025 | ASSIGNED TO EXAMINER |
| Friday, July 25, 2025 | NON-FINAL ACTION WRITTEN |
| Friday, July 25, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, July 25, 2025 | NON-FINAL ACTION E-MAILED |