| Serial Number | 97911449 |
| Word Mark | BILLÚ EL BANCO ERES TÚ |
| Filing Date | Thursday, April 27, 2023 |
| Status | 730 - FIRST EXTENSION - GRANTED |
| Status Date | Wednesday, November 12, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, March 18, 2025 |
| Goods and Services | (Based on Intent to Use) (Based on 44(e)) Banking services; Cryptocurrency payment processing; Currency exchange services; Electronic transfer of virtual currencies; Financial advisory and consultancy services; Financial exchange of virtual currency; Financial information and evaluations; Financial management; Financial planning; Insurance consultancy; On-line banking services; Payment processing services in the field of virtual credit card, virtual debit card, virtual prepaid card, and virtual payment card payments; Payment processing services, namely, credit card and debit card transaction processing services; Processing of electronic wallet payments; Providing financial information in the field of virtual currency; Providing stock market information |
| Description of Mark | The mark consists of the word "Billú" in stylized letters. The letter "B" is green, and the remaining characters are black. The words "EL BANCO ERES TÚ" appear in smaller uppercase black letters, centered beneath the word "Billú". |
| Goods and Services | (Based on Intent to Use) (Based on 44(e)) Accounting services; Advertising services; Business administration; Business administration of consumer loyalty programs; Business appraisals; Business enquiries and investigations; Business project management services; Commercial information; Compilation of statistics; Cost price analysis; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Data processing services; Database management; Marketing services; Office functions in the nature of searching for data in computer files for others; Price comparison services; Providing office functions; Updating and maintenance of data in computer databases |
| Translation of Words in Mark | The English translation of "EL BANCO ERES TÚ" in the mark is "YOU ARE THE BANK". |
| Goods and Services | (Based on Intent to Use) Automated teller machines (ATM); Calculating machines; Cash registers; Downloadable audio recordings featuring music authenticated by non-fungible tokens (NFTs); Downloadable computer application software for mobile phones, tablet computers, laptop computers, and desktop computers, namely, software for mobile and online banking and managing financial transactions; Downloadable computer application software for mobile phones, tablet computers, laptop computers, and desktop computers, namely, software for sending, receiving, and converting domestic, foreign, and digital currencies; Downloadable computer application software for mobile phones, tablet computers, laptop computers, and desktop computers, namely, software for making travel reservations, accessing car rental services, and obtaining travel recommendations; Downloadable computer communications software to allow customers to access bank account information and transact bank business; Downloadable image files containing bank cards, debit cards, and credit cards for use in online virtual worlds authenticated by non-fungible tokens (NFTs); Downloadable software for making payments, accessing banking services, managing financial transactions, and identity verification and fraud prevention, in the metaverse and other virtual worlds; Downloadable software for managing financial transactions, and making and receiving electronic payments; Electronic payment terminal; Encoded electronic chip cards for managing financial transactions; Magnetically encoded credit cards; Magnetically encoded debit cards; Downloadable computer game software featuring virtual goods, namely, bank cards, debit cards, and credit cards for use in online virtual worlds; Downloadable computer software for use as a cryptocurrency wallet; Downloadable computer software for use as an electronic wallet |
| Indication of Colors claimed | The color(s) green and black is/are claimed as a feature of the mark. |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 25, 2023 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 25, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 25, 2023 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Afirme Servicios Administrativos, S.A. de C.V. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 85 - NOT AVAILABLE |
| Address | Monterrey, Nuevo León 64000 MX |
| Party Name | Afirme Servicios Administrativos, S.A. de C.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 85 - NOT AVAILABLE |
| Address | Monterrey, Nuevo León 64000 MX |
| Event Date | Event Description |
| Monday, May 1, 2023 | NEW APPLICATION ENTERED |
| Thursday, May 25, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, January 24, 2024 | ASSIGNED TO EXAMINER |
| Thursday, January 25, 2024 | NON-FINAL ACTION WRITTEN |
| Thursday, January 25, 2024 | NON-FINAL ACTION E-MAILED |
| Thursday, January 25, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, April 19, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, September 11, 2024 | ASSIGNED TO LIE |
| Thursday, September 12, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, September 12, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, October 10, 2024 | NON-FINAL ACTION WRITTEN |
| Thursday, October 10, 2024 | NON-FINAL ACTION E-MAILED |
| Thursday, October 10, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, January 9, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, January 9, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, January 9, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, January 10, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 29, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 4, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 4, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, March 12, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 18, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 18, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 13, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, November 12, 2025 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, November 12, 2025 | SOU EXTENSION 1 FILED |
| Wednesday, November 12, 2025 | SOU EXTENSION 1 GRANTED |
| Thursday, November 13, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |