BEYOND THE PLANT PROTEIN COMPANY Trademark

Trademark Overview


On Wednesday, March 4, 2026, a trademark application was filed for BEYOND THE PLANT PROTEIN COMPANY with the United States Patent and Trademark Office. The USPTO has given the BEYOND THE PLANT PROTEIN COMPANY trademark a serial number of 99682030. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, March 4, 2026. This trademark is owned by Beyond Meat, Inc.. The BEYOND THE PLANT PROTEIN COMPANY trademark is filed in the Staple Food Products category with the following description:

Cereal bars; cereal-based snack food; cereal-based snack food bars; cereal-based snack and food bars also containing nuts; cereal-based bars also containing nuts; high-protein cereal bars; gluten-free cereal bars; high-protein gluten-free cereal bars; grain-free cereal bars; high-protein grain-free cereal bars; breakfast bars, namely, cereal bars; breakfast bars, namely, high-protein cereal bars; grain-based food bars; grain-based food bars also containing nuts; grain-based food bars also containing dried fruit, seeds, quinoa, and other ingredients; high-protein grain-based food bars; granola; granola-based snack food bars; granola-based ready-to-eat food bars; high-protein granola-based snack food bars; quinoa-based food bars; high-protein quinoa-based food bars; oat-based food bars; high-protein oat-based food bars; snack food bars made primarily from brown rice syrup; high-protein snack food bars made primarily from brown rice syrup; grain-based, nutrient-dense, ready-to-eat snack f...
beyond the plant protein company

General Information


Serial Number99682030
Word MarkBEYOND THE PLANT PROTEIN COMPANY
Filing DateWednesday, March 4, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateWednesday, March 4, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesCereal bars; cereal-based snack food; cereal-based snack food bars; cereal-based snack and food bars also containing nuts; cereal-based bars also containing nuts; high-protein cereal bars; gluten-free cereal bars; high-protein gluten-free cereal bars; grain-free cereal bars; high-protein grain-free cereal bars; breakfast bars, namely, cereal bars; breakfast bars, namely, high-protein cereal bars; grain-based food bars; grain-based food bars also containing nuts; grain-based food bars also containing dried fruit, seeds, quinoa, and other ingredients; high-protein grain-based food bars; granola; granola-based snack food bars; granola-based ready-to-eat food bars; high-protein granola-based snack food bars; quinoa-based food bars; high-protein quinoa-based food bars; oat-based food bars; high-protein oat-based food bars; snack food bars made primarily from brown rice syrup; high-protein snack food bars made primarily from brown rice syrup; grain-based, nutrient-dense, ready-to-eat snack food bars; nutrient-dense, ready-to-eat snack food bars; cereal-based snack food in the nature of clusters consisting primarily of whole grains and also containing other ingredients, namely, nuts, fruits, and seeds; whole-grain-based salty snack foods; snack mix consisting primarily of crackers, pretzels, and/or popped popcorn; prepared, frozen, and packaged meals consisting primarily of pasta or rice; prepared, frozen, and packaged meals consisting primarily of processed quinoa; prepared, frozen, and packaged meals consisting primarily of noodles; meal kits primarily consisting of noodles; meal kits primarily consisting of pasta or rice; pizza; pizza containing meat substitutes, vegan or vegetarian meat substitutes, or plant-based meat substitutes; frozen pizza; kits comprised of ingredients for preparing pizza; sandwiches; wrap sandwiches; frozen sandwiches; panini; non-dairy frozen confections; frozen yogurt; prepared, pre-cooked, ready-to-eat, frozen dough-enrobed foods consisting of a dough-based wrapper with filling consisting primarily of meat substitutes, vegan and vegetarian meat substitutes, plant-based meat substitutes, cheese substitutes, non-dairy cheese, plant-based cheese substitutes, and vegetables; ready-to-heat pastries for preparation in a toaster, air fryer, microwave, or oven; stuffed sandwiches containing fillings enrobed in pastry or dough; tacos; quesadillas; burritos; breakfast burritos; nachos; enchiladas; taquitos; tamales; calzones; oatmeal; breakfast cereals; ready-to-eat cereals; spices; edible spices; baking spices; spice rubs; spice blends
Description of MarkThe mark consists of a solid circle with a steer in the center facing left wearing a cape centered above the word "BEYOND" in stylized lettering centered above the words "THE PLANT PROTEIN COMPANY" in stylized lettering.

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, March 4, 2026
Primary Code030
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameBeyond Meat, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressEl Segundo, CA 90245
US

Trademark Events


Event DateEvent Description
Wednesday, March 4, 2026NEW APPLICATION ENTERED
Wednesday, March 4, 2026APPLICATION FILING RECEIPT MAILED