BEVERLY HILLS VIP Trademark
Trademark Overview
On Friday, April 10, 2026, a trademark application was filed for BEVERLY HILLS VIP with the United States Patent and Trademark Office. The USPTO has given the BEVERLY HILLS VIP trademark a serial number of 99757429. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, April 10, 2026. This trademark is owned by Liquid Brands Ltd. The BEVERLY HILLS VIP trademark is filed in the Light Beverage Products and Wines & Spirits categories with the following description:
Alcoholic beverages except beers; Wines; Distilled spirits; Vodka; Rum; Brandy; Whisky; Liqueurs; Hard cider; Alcoholic cocktails
Non-alcoholic beers; Mineral and aerated waters; Soft drinks; Energy drinks; Sports drinks; Fruit juices; Fruit beverages; Flavored waters; Non-alcoholic cocktails; Beer
General Information
| Serial Number | 99757429 |
| Word Mark | BEVERLY HILLS VIP |
| Filing Date | Friday, April 10, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Friday, April 10, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Alcoholic beverages except beers; Wines; Distilled spirits; Vodka; Rum; Brandy; Whisky; Liqueurs; Hard cider; Alcoholic cocktails |
| Goods and Services | Non-alcoholic beers; Mineral and aerated waters; Soft drinks; Energy drinks; Sports drinks; Fruit juices; Fruit beverages; Flavored waters; Non-alcoholic cocktails; Beer |
| Pseudo Mark | BEVERLY HILLS VERY IMPORTANT PERSON |
| NOT AVAILABLE | "BEVERLY HILLS" |
| Description of Mark | The mark consists of a decorative crown with decorative scrollwork centered above the wording “BEVERLY HILLS” in uppercase letters. Below the wording appears the large, stylized letters “VIP”. |
Classification Information
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 10, 2026 |
| Primary Code | 032 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 10, 2026 |
| Primary Code | 033 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Liquid Brands Ltd |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | London NW9 0BG
GB |
Trademark Events
| Event Date | Event Description |
| Friday, April 10, 2026 | NEW APPLICATION ENTERED |
| Friday, April 10, 2026 | APPLICATION FILING RECEIPT MAILED |
