BETTER WATER MATTERS. Trademark
Trademark Overview
On Friday, January 17, 2025, a trademark application was filed for BETTER WATER MATTERS. with the United States Patent and Trademark Office. The USPTO has given the BETTER WATER MATTERS. trademark a serial number of 99007821. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, September 30, 2025. This trademark is owned by Sterling Water, Inc.. The BETTER WATER MATTERS. trademark is filed in the Treatment & Processing of Materials Services, Construction & Repair Services, Transportation & Storage Services, Computer & Software Services & Scientific Services, and Restaurant & Hotel Services categories with the following description:
Water purification services; Water treatment services
Delivery of bottled water to homes and offices; Water distribution and supply
Repair or maintenance of water purifying apparatus
Rental of water dispensers
Water analysis
General Information
| Serial Number | 99007821 |
| Word Mark | BETTER WATER MATTERS. |
| Filing Date | Friday, January 17, 2025 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, September 30, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 5, 2025 |
Trademark Statements
| Goods and Services | Water purification services; Water treatment services |
| Goods and Services | Delivery of bottled water to homes and offices; Water distribution and supply |
| Goods and Services | Repair or maintenance of water purifying apparatus |
| Goods and Services | Rental of water dispensers |
| Goods and Services | Water analysis |
Classification Information
| International Class | 040 - Treatment of materials. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 040 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 037 - Building construction; repair; installation services. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 037 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 039 - Transport; packaging and storage of goods; travel arrangement. |
| US Class Codes | 100, 105 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 039 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Sterling Water, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Eau Claire, WI 54703 |
| Party Name | Sterling Water, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Eau Claire, WI 54703 |
Trademark Events
| Event Date | Event Description |
| Friday, January 17, 2025 | NEW APPLICATION ENTERED |
| Sunday, June 22, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, July 30, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 5, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 5, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 30, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, June 27, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, June 27, 2025 | ASSIGNED TO EXAMINER |
