BETTER THAN! THE SMARTER CHOICE Trademark

Trademark Overview

On Friday, October 18, 2013, a trademark application was filed for BETTER THAN! THE SMARTER CHOICE with the United States Patent and Trademark Office. The USPTO has given the BETTER THAN! THE SMARTER CHOICE trademark a serial number of 86095116. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Thursday, August 6, 2020. This trademark is owned by AINSWORTH PET NUTRITION, INC.. The BETTER THAN! THE SMARTER CHOICE trademark is filed in the Natural Agricultural Products category with the following description:

[Pet food;] Pet treats
better than! the smarter choice

General Information

Serial Number86095116
Word MarkBETTER THAN! THE SMARTER CHOICE
Filing DateFriday, October 18, 2013
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateThursday, August 6, 2020
Registration Number4555256
Registration DateTuesday, June 24, 2014
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, April 8, 2014

Trademark Statements

Description of MarkThe mark consists of a thought bubble containing the words "Better Than! The smarter choice".
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and Services[Pet food;] Pet treats

Classification Information

International Class031 - Agricultural, horticultural and forestry products and grains not included in other classes; live animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals; malt.
US Class Codes001, 046
Class Status Code6 - Active
Class Status DateThursday, October 24, 2013
Primary Code031
First Use Anywhere DateSaturday, August 10, 2013
First Use In Commerce DateSaturday, August 10, 2013

Trademark Owner History

Party NameBIG HEART PET, INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressOrrville, OH 44667
Party NameAINSWORTH PET NUTRITION, LLC
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMEADVILLE,, PA 16335
Party NameAINSWORTH PET NUTRITION, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMeadville, PA 16335
Party NameAINSWORTH PET NUTRITION, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMeadville, PA 16335
Party NameAINSWORTH PET NUTRITION, INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMeadville, PA 16335

Trademark Events

Event DateEvent Description
Saturday, June 24, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, August 6, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, August 6, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, August 6, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, May 19, 2020TEAS SECTION 8 & 15 RECEIVED
Wednesday, November 6, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, June 24, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, April 29, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, September 24, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, September 24, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, August 24, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, July 25, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Saturday, July 25, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, August 27, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, June 24, 2014REGISTERED-PRINCIPAL REGISTER
Tuesday, April 8, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 8, 2014PUBLISHED FOR OPPOSITION
Wednesday, March 19, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Saturday, March 1, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, February 26, 2014ASSIGNED TO LIE
Thursday, February 6, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, February 6, 2014EXAMINER'S AMENDMENT ENTERED
Thursday, February 6, 2014NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, February 6, 2014EXAMINERS AMENDMENT E-MAILED
Thursday, February 6, 2014EXAMINERS AMENDMENT -WRITTEN
Tuesday, February 4, 2014ASSIGNED TO EXAMINER
Wednesday, January 15, 2014ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, January 15, 2014TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, October 25, 2013NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, October 24, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, October 22, 2013NEW APPLICATION ENTERED

Related Keywords

choice smarter than better treats food