
| Serial Number | 90981053 |
| Word Mark | BETTER THAN DIRT |
| Filing Date | Monday, January 25, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 17, 2024 |
| Registration Number | 7508183 |
| Registration Date | Tuesday, September 17, 2024 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 6, 2021 |
| Goods and Services | Cosmetics; Anti-aging cleanser; Anti-aging creams; Bar soap; Beauty creams; Beauty creams for body care; Beauty masks; Body wash; Body and beauty care cosmetics; Cloths or tissues impregnated with a skin cleanser; Cosmetic creams for skin care; Cosmetic preparations for body care; Cosmetic preparations for skin care; Cosmetic preparations for the hair and scalp; Cosmetic sunscreen preparations; Deodorants and antiperspirants; Deodorants for body care; Eye cream; Face powder; Face and body lotions; Facial cleansers; Facial oils; Fragrances; Gel eye masks; Gels for cosmetic purposes; Hair care creams; Hair care lotions; Hair care preparations; Hair care products, namely, heat protection sprays; Hair conditioner; Hair detangler preparations; Hair gel; Hair gels; Hair shampoo; Hair spray; Lip balm; Lotions for face and body care; Make-up removing preparations; Moisturizing creams; Nail polish; Non-medicated herbal body care products, namely, body oils, salves, and lip balms; Non-medicated preparations all for the care of skin, hair and scalp; Non-medicated skin care creams and lotions; Non-medicated skin care preparation, namely, body mist; Non-medicated skin care preparations; Non-medicated skin care preparations, namely, creams, lotions, gels, toners, cleaners and peels; Perfumes and colognes; Shaving cream; Skin bronzer; Skin care preparation, namely, body polish; Skin care preparations, namely, body balm; Skin care preparations, namely, chemical peels for skin; Skin care products, namely, non-medicated skin serum; Skin cleansers; Skin masks; Sunscreen creams; Sunscreen preparations; Sunscreen sticks; Waterproof sunscreen; Wrinkle removing skin care preparations |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, April 26, 2021 |
| Primary Code | 003 |
| First Use Anywhere Date | Wednesday, November 30, 2022 |
| First Use In Commerce Date | Wednesday, November 30, 2022 |
| Party Name | JJR Beauty LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Sherman Oaks, CA 91403 |
| Party Name | JJR Beauty LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Sherman Oaks, CA 91403 |
| Party Name | JJR Beauty LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90017 |
| Event Date | Event Description |
| Monday, April 26, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, May 28, 2021 | ASSIGNED TO EXAMINER |
| Friday, May 28, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, July 6, 2021 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 6, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Monday, November 29, 2021 | SOU TEAS EXTENSION RECEIVED |
| Monday, November 29, 2021 | SOU EXTENSION 1 GRANTED |
| Thursday, January 28, 2021 | NEW APPLICATION ENTERED |
| Wednesday, June 16, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 31, 2021 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, November 29, 2021 | SOU EXTENSION 1 FILED |
| Wednesday, December 1, 2021 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, June 9, 2022 | SOU EXTENSION 2 GRANTED |
| Thursday, June 9, 2022 | SOU TEAS EXTENSION RECEIVED |
| Saturday, June 11, 2022 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, October 17, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, October 17, 2022 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, October 17, 2022 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, June 9, 2022 | SOU EXTENSION 2 FILED |
| Friday, February 24, 2023 | SOU EXTENSION 3 GRANTED |
| Friday, February 24, 2023 | SOU EXTENSION 3 FILED |
| Friday, February 24, 2023 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, February 28, 2023 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, August 18, 2023 | SOU EXTENSION 4 FILED |
| Friday, August 18, 2023 | SOU EXTENSION 4 GRANTED |
| Friday, August 18, 2023 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, August 22, 2023 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, January 29, 2024 | USE AMENDMENT FILED |
| Monday, January 29, 2024 | DIVISIONAL REQUEST RECEIVED |
| Monday, January 29, 2024 | TEAS REQUEST TO DIVIDE RECEIVED |
| Monday, January 29, 2024 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, February 20, 2024 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, February 26, 2024 | SOU TEAS EXTENSION RECEIVED |
| Monday, February 26, 2024 | SOU EXTENSION 5 FILED |
| Tuesday, February 27, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, August 2, 2024 | DIVISIONAL PROCESSING COMPLETE |
| Friday, August 2, 2024 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, February 26, 2024 | SOU EXTENSION 5 GRANTED |
| Sunday, August 4, 2024 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Sunday, August 4, 2024 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, August 8, 2024 | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED |
| Tuesday, September 17, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 17, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |