"BETTER PLANS - BRIGHTER SMILES" Trademark

Trademark Overview


On Friday, March 23, 2007, a trademark application was filed for "BETTER PLANS - BRIGHTER SMILES" with the United States Patent and Trademark Office. The USPTO has given the "BETTER PLANS - BRIGHTER SMILES" trademark a serial number of 77138638. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, July 18, 2014. This trademark is owned by PlanChoice, Inc.. The "BETTER PLANS - BRIGHTER SMILES" trademark is filed in the Insurance & Financial Services category with the following description:

Insurance brokerage in the field of Dental
"better plans - brighter smiles"

General Information


Serial Number77138638
Word Mark"BETTER PLANS - BRIGHTER SMILES"
Filing DateFriday, March 23, 2007
Status710 - CANCELLED - SECTION 8
Status DateFriday, July 18, 2014
Registration Number3351448
Registration DateTuesday, December 11, 2007
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 25, 2007

Trademark Statements


Goods and ServicesInsurance brokerage in the field of Dental

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, July 18, 2014
Primary Code036
First Use Anywhere DateSunday, March 26, 2006
First Use In Commerce DateSunday, March 26, 2006

Trademark Owner History


Party NamePlanChoice, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLOUISVILLE, KY 40220

Party NamePlanChoice, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLOUISVILLE, KY 40220

Party NamePlanChoice, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLOUISVILLE, KY 40220

Trademark Events


Event DateEvent Description
Friday, July 18, 2014CANCELLED SEC. 8 (6-YR)
Tuesday, December 11, 2007REGISTERED-PRINCIPAL REGISTER
Tuesday, September 25, 2007PUBLISHED FOR OPPOSITION
Wednesday, September 5, 2007NOTICE OF PUBLICATION
Friday, August 17, 2007LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, August 17, 2007ASSIGNED TO LIE
Tuesday, July 3, 2007APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, July 3, 2007ASSIGNED TO EXAMINER
Tuesday, March 27, 2007NEW APPLICATION ENTERED IN TRAM