BETTER KNOWLEDGE FOR HEALTHIER LIVES Trademark

Trademark Overview


On Tuesday, May 30, 2006, a trademark application was filed for BETTER KNOWLEDGE FOR HEALTHIER LIVES with the United States Patent and Trademark Office. The USPTO has given the BETTER KNOWLEDGE FOR HEALTHIER LIVES trademark a serial number of 78895843. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, June 19, 2015. This trademark is owned by Blue Cross and Blue Shield Association. The BETTER KNOWLEDGE FOR HEALTHIER LIVES trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Assessing healthcare service provider performance; providing specialty care centers, namely, conducting quality measurement, improvement and assurance surveys in hospitals to determine service quality

Organization and administration of pre-paid, preferred provider organization, health maintenance organization, exclusive provider organization and point of service healthcare plans

Healthcare services; providing centers for excellence programs in the field of healthcare, namely, providing health and medical care information to enable consumers to make more informed healthcare decisions in collaboration with health care providers to improve outcomes and affordability; providing centers for specialty healthcare, namely, bariatric surgery and obesity care centers, cancer care centers, medical transplant centers, and cancer care centers
better knowledge for healthier lives

General Information


Serial Number78895843
Word MarkBETTER KNOWLEDGE FOR HEALTHIER LIVES
Filing DateTuesday, May 30, 2006
Status710 - CANCELLED - SECTION 8
Status DateFriday, June 19, 2015
Registration Number3535542
Registration DateTuesday, November 18, 2008
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 29, 2007

Trademark Statements


Goods and ServicesAssessing healthcare service provider performance; providing specialty care centers, namely, conducting quality measurement, improvement and assurance surveys in hospitals to determine service quality
Goods and ServicesOrganization and administration of pre-paid, preferred provider organization, health maintenance organization, exclusive provider organization and point of service healthcare plans
Goods and ServicesHealthcare services; providing centers for excellence programs in the field of healthcare, namely, providing health and medical care information to enable consumers to make more informed healthcare decisions in collaboration with health care providers to improve outcomes and affordability; providing centers for specialty healthcare, namely, bariatric surgery and obesity care centers, cancer care centers, medical transplant centers, and cancer care centers

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, June 19, 2015
Primary Code035
First Use Anywhere DateFriday, June 30, 2006
First Use In Commerce DateFriday, June 30, 2006

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, June 19, 2015
Primary Code036
First Use Anywhere DateFriday, June 30, 2006
First Use In Commerce DateFriday, June 30, 2006

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, June 19, 2015
Primary Code044
First Use Anywhere DateFriday, June 30, 2006
First Use In Commerce DateFriday, June 30, 2006

Trademark Owner History


Party NameBlue Cross and Blue Shield Association
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressChicago, IL 60601

Party NameBlue Cross and Blue Shield Association
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressChicago, IL 60601

Party NameBlue Cross and Blue Shield Association
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressChicago, IL 60601

Trademark Events


Event DateEvent Description
Friday, June 19, 2015CANCELLED SEC. 8 (6-YR)
Tuesday, November 18, 2008REGISTERED-PRINCIPAL REGISTER
Friday, October 10, 2008LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, October 8, 2008ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, August 21, 2008STATEMENT OF USE PROCESSING COMPLETE
Tuesday, August 12, 2008USE AMENDMENT FILED
Thursday, August 21, 2008CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, August 12, 2008TEAS STATEMENT OF USE RECEIVED
Wednesday, January 23, 2008EXTENSION 1 GRANTED
Wednesday, January 23, 2008EXTENSION 1 FILED
Wednesday, January 23, 2008TEAS EXTENSION RECEIVED
Tuesday, August 21, 2007NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, May 29, 2007PUBLISHED FOR OPPOSITION
Wednesday, May 9, 2007NOTICE OF PUBLICATION
Thursday, March 29, 2007LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, March 29, 2007ASSIGNED TO LIE
Tuesday, March 6, 2007APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, March 6, 2007EXAMINER'S AMENDMENT ENTERED
Tuesday, March 6, 2007EXAMINERS AMENDMENT E-MAILED
Tuesday, March 6, 2007EXAMINERS AMENDMENT -WRITTEN
Friday, October 20, 2006NON-FINAL ACTION E-MAILED
Friday, October 20, 2006NON-FINAL ACTION WRITTEN
Thursday, October 12, 2006ASSIGNED TO EXAMINER
Tuesday, June 6, 2006NEW APPLICATION ENTERED IN TRAM