BETTER BRANDS. BIGGER SAVINGS. Trademark

Trademark Overview


On Thursday, July 20, 2017, a trademark application was filed for BETTER BRANDS. BIGGER SAVINGS. with the United States Patent and Trademark Office. The USPTO has given the BETTER BRANDS. BIGGER SAVINGS. trademark a serial number of 87535628. The federal status of this trademark filing is REGISTERED as of Tuesday, March 24, 2020. This trademark is owned by The Bon-Ton Department Stores, Inc.. The BETTER BRANDS. BIGGER SAVINGS. trademark is filed in the Advertising, Business and Retail Services category with the following description:

Retail department store services
better brands. bigger savings.

General Information


Serial Number87535628
Word MarkBETTER BRANDS. BIGGER SAVINGS.
Filing DateThursday, July 20, 2017
Status700 - REGISTERED
Status DateTuesday, March 24, 2020
Registration Number6019308
Registration DateTuesday, March 24, 2020
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 28, 2017

Trademark Statements


Goods and ServicesRetail department store services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, July 27, 2017
Primary Code035
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

Trademark Owner History


Party NameRDLX CO
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10018

Party NameTHE BON-TON HOLDINGS, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMERRILLVILLE, IN 46410

Party NameThe Bon-Ton Department Stores, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressYork, PA 17402

Party NameThe Bon-Ton Department Stores, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressYork, PA 17402

Party NameThe Bon-Ton Department Stores, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressYork, PA 17402

Trademark Events


Event DateEvent Description
Wednesday, March 3, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, March 3, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, March 3, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, March 3, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, March 3, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, February 24, 2021AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, February 18, 2021WITHDRAWAL OF ATTORNEY GRANTED
Thursday, February 18, 2021TEAS WITHDRAWAL OF ATTORNEY RECEIVED
Wednesday, September 2, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, March 24, 2020REGISTERED-PRINCIPAL REGISTER
Tuesday, February 18, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, February 17, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, February 7, 2020STATEMENT OF USE PROCESSING COMPLETE
Tuesday, January 21, 2020USE AMENDMENT FILED
Thursday, February 6, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, January 21, 2020TEAS STATEMENT OF USE RECEIVED
Saturday, July 13, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, July 11, 2019EXTENSION 3 GRANTED
Thursday, July 11, 2019EXTENSION 3 FILED
Thursday, July 11, 2019TEAS EXTENSION RECEIVED
Thursday, January 24, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, January 22, 2019EXTENSION 2 GRANTED
Tuesday, January 22, 2019EXTENSION 2 FILED
Tuesday, January 22, 2019TEAS EXTENSION RECEIVED
Thursday, June 28, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, June 26, 2018EXTENSION 1 GRANTED
Tuesday, June 26, 2018EXTENSION 1 FILED
Tuesday, June 26, 2018TEAS EXTENSION RECEIVED
Tuesday, January 23, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, November 28, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 28, 2017PUBLISHED FOR OPPOSITION
Wednesday, November 8, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, October 20, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, October 19, 2017ASSIGNED TO EXAMINER
Thursday, July 27, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM