| Serial Number | 88721840 |
| Word Mark | BETTER & BETTER |
| Filing Date | Tuesday, December 10, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 13, 2021 |
| Registration Number | 6323445 |
| Registration Date | Tuesday, April 13, 2021 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 18, 2020 |
| Goods and Services | Toothpaste; Non-medicated mouthwash and gargle |
| Goods and Services | Medicated dental floss; Medicated mouthwash; Medicated toothpaste |
| Goods and Services | Dental care kit comprised of toothbrushes, dental floss, and toothpaste; dental floss |
| Pseudo Mark | BETTER AND BETTER |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, December 13, 2019 |
| Primary Code | 003 |
| First Use Anywhere Date | Wednesday, July 1, 2020 |
| First Use In Commerce Date | Tuesday, October 27, 2020 |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, December 13, 2019 |
| Primary Code | 005 |
| First Use Anywhere Date | Wednesday, July 1, 2020 |
| First Use In Commerce Date | Tuesday, October 27, 2020 |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, December 13, 2019 |
| Primary Code | 021 |
| First Use Anywhere Date | Wednesday, July 1, 2020 |
| First Use In Commerce Date | Tuesday, October 27, 2020 |
| Party Name | BETTER & BETTER CO. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10025 |
| Party Name | The Good Habit Co. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10025 |
| Party Name | The Good Habit Co. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10025 |
| Party Name | The Good Habit Co. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10025 |
| Event Date | Event Description |
| Wednesday, December 22, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, December 22, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, December 22, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, October 27, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, April 13, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Friday, March 12, 2021 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Thursday, March 11, 2021 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Sunday, February 21, 2021 | STATEMENT OF USE PROCESSING COMPLETE |
| Saturday, January 30, 2021 | USE AMENDMENT FILED |
| Sunday, February 21, 2021 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Saturday, January 30, 2021 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, January 30, 2021 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, January 29, 2021 | EXTENSION 1 GRANTED |
| Wednesday, October 14, 2020 | EXTENSION 1 FILED |
| Tuesday, November 24, 2020 | NOTICE OF REVIVAL - E-MAILED |
| Tuesday, November 24, 2020 | EXTENSION RECEIVED WITH TEAS PETITION |
| Tuesday, November 24, 2020 | PETITION TO REVIVE-GRANTED |
| Tuesday, November 24, 2020 | TEAS PETITION TO REVIVE RECEIVED |
| Monday, November 16, 2020 | ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED |
| Monday, November 16, 2020 | ABANDONMENT - NO USE STATEMENT FILED |
| Tuesday, April 14, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, February 18, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 18, 2020 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 29, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 14, 2020 | ASSIGNED TO LIE |
| Thursday, January 9, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, January 9, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, January 9, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, January 9, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, January 9, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, January 8, 2020 | ASSIGNED TO EXAMINER |
| Friday, December 13, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, December 13, 2019 | NEW APPLICATION ENTERED IN TRAM |