BETTER BEER. Trademark

Trademark Overview


On Friday, July 15, 2022, a trademark application was filed for BETTER BEER. with the United States Patent and Trademark Office. The USPTO has given the BETTER BEER. trademark a serial number of 79349644. The federal status of this trademark filing is REGISTERED as of Tuesday, June 18, 2024. This trademark is owned by Better Beer Holdings Pty Ltd. The BETTER BEER. trademark is filed in the Paper & Printed Material Products, Houseware & Glass Products, Clothing & Apparel Products, and Education & Entertainment Services categories with the following description:

Live entertainment, namely, live music concerts and live comedy shows; organisation of social entertainment events; musical entertainment services, namely, live music concerts; organisation of events for entertainment purposes, namely, live music concerts, live comedy shows and live dance performances; entertainer services, namely, live, televised and movie appearances by a professional entertainer; organising of entertainment and social events, namely, social entertainment events, dance events, community sporting and cultural events; arranging and conducting of sporting events, namely, soccer, rugby, triathlon, cycling, running events; organisation of sporting events, namely, soccer, rugby, triathlon, cycling, running events; live entertainment production services in the nature of production of live events for parties and special events for social entertainment purposes, production of plays

Beer mats in the nature of mats of paper for beer glasses; mats of card for beer glasses; mats of paper for beer glasses; coasters of cardboard; coasters of paper

Clothing, namely, shirts, pants, shorts, jackets, seaters, sweatshirts and hoodies; footwear; headwear

Beer mugs; brewing kits, comprised of beer brewing machines, non-electric, for household purposes; mats, not of paper or textile, for beer glasses; coasters, not of paper or textile; insulating sleeve holder for beverage cups, namely, stubby holders; foam drink holders being sleeves
better beer.

General Information


Serial Number79349644
Word MarkBETTER BEER.
Filing DateFriday, July 15, 2022
Status700 - REGISTERED
Status DateTuesday, June 18, 2024
Registration Number7416146
Registration DateTuesday, June 18, 2024
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, April 2, 2024

Trademark Statements


Goods and ServicesLive entertainment, namely, live music concerts and live comedy shows; organisation of social entertainment events; musical entertainment services, namely, live music concerts; organisation of events for entertainment purposes, namely, live music concerts, live comedy shows and live dance performances; entertainer services, namely, live, televised and movie appearances by a professional entertainer; organising of entertainment and social events, namely, social entertainment events, dance events, community sporting and cultural events; arranging and conducting of sporting events, namely, soccer, rugby, triathlon, cycling, running events; organisation of sporting events, namely, soccer, rugby, triathlon, cycling, running events; live entertainment production services in the nature of production of live events for parties and special events for social entertainment purposes, production of plays
Description of MarkThe mark consists of a cream shaded rectangle encompassing the navy blue stylized wording "BETTER BEER." above a sunset scene comprised of an orange partial sun, a navy blue sky, and three horizontal lines colored, from top to bottom, orange, light orange, and yellow.
Goods and ServicesBeer mats in the nature of mats of paper for beer glasses; mats of card for beer glasses; mats of paper for beer glasses; coasters of cardboard; coasters of paper
Goods and ServicesClothing, namely, shirts, pants, shorts, jackets, seaters, sweatshirts and hoodies; footwear; headwear
Indication of Colors claimedThe color(s) navy blue, orange, yellow and cream is/are claimed as a feature of the mark.
NOT AVAILABLE"BEER" as to Classes 16 and 21
Goods and ServicesBeer mugs; brewing kits, comprised of beer brewing machines, non-electric, for household purposes; mats, not of paper or textile, for beer glasses; coasters, not of paper or textile; insulating sleeve holder for beverage cups, namely, stubby holders; foam drink holders being sleeves

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateFriday, September 16, 2022
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateFriday, September 16, 2022
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateFriday, September 16, 2022
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateFriday, September 16, 2022
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameBetter Beer Holdings Pty Ltd
Party Type30 - Original Registrant
Legal Entity Type82 - NOT AVAILABLE
AddressAU

Party NameBetter Beer Holdings Pty Ltd
Party Type20 - Owner at Publication
Legal Entity Type82 - NOT AVAILABLE
AddressAU

Party NameBetter Beer Holdings Pty Ltd
Party Type10 - Original Applicant
Legal Entity Type82 - NOT AVAILABLE
AddressAU

Trademark Events


Event DateEvent Description
Thursday, September 15, 2022SN ASSIGNED FOR SECT 66A APPL FROM IB
Friday, September 16, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, September 20, 2022APPLICATION FILING RECEIPT MAILED
Tuesday, May 2, 2023ASSIGNED TO EXAMINER
Wednesday, May 10, 2023NON-FINAL ACTION WRITTEN
Thursday, May 11, 2023NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Monday, June 19, 2023REFUSAL PROCESSED BY MPU
Monday, June 19, 2023NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Monday, July 10, 2023REFUSAL PROCESSED BY IB
Friday, August 25, 2023CHANGE OF NAME/ADDRESS REC'D FROM IB
Tuesday, December 19, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, December 19, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 20, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, January 17, 2024FINAL REFUSAL WRITTEN
Wednesday, January 17, 2024FINAL REFUSAL E-MAILED
Wednesday, January 17, 2024NOTIFICATION OF FINAL REFUSAL EMAILED
Wednesday, February 14, 2024TEAS REQUEST FOR RECONSIDERATION RECEIVED
Wednesday, February 14, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, February 14, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, February 21, 2024NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB
Wednesday, February 21, 2024NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
Friday, February 23, 2024EXAMINERS AMENDMENT -WRITTEN
Friday, February 23, 2024EXAMINERS AMENDMENT E-MAILED
Friday, February 23, 2024NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, February 23, 2024EXAMINER'S AMENDMENT ENTERED
Friday, February 23, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, March 11, 2024NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB
Wednesday, March 13, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Wednesday, March 27, 2024NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
Wednesday, March 27, 2024NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB
Tuesday, April 2, 2024PUBLISHED FOR OPPOSITION
Tuesday, April 2, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Monday, April 15, 2024NOTIFICATION PROCESSED BY IB
Tuesday, June 18, 2024REGISTERED-PRINCIPAL REGISTER
Tuesday, June 18, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED
Wednesday, September 18, 2024FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
Saturday, November 23, 2024FINAL DISPOSITION PROCESSED
Saturday, November 23, 2024FINAL DISPOSITION NOTICE SENT TO IB
Saturday, December 14, 2024FINAL DECISION TRANSACTION PROCESSED BY IB