| Serial Number | 88803982 |
| Word Mark | BETTER BAGEL EST. 2020 EAT BETTER. LIVE FREE. |
| Filing Date | Thursday, February 20, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 6, 2021 |
| Registration Number | 6316968 |
| Registration Date | Tuesday, April 6, 2021 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 23, 2020 |
| Goods and Services | Bagels; Brownies; Cookies; Donuts |
| Description of Mark | The mark consists of a circle surrounded by a border, with the stylized wording "BETTER BAGEL", "EST. 2020", and "EAT BETTER. LIVE FREE". imposed on the circle. |
| Pseudo Mark | BETTER BAGEL ESTABLISH TWENTY TWENTY EAT BETTER LIVE FREE; BETTER BAGEL ESTABLISH TWO THOUSAND TWENTY EAT BETTER LIVE FREE; BETTER BAGEL ESTABLISH TWO ZERO TWO ZERO EAT BETTER LIVE FREE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "BETTER BAGEL" AND "EST. 2020" |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 25, 2020 |
| Primary Code | 030 |
| First Use Anywhere Date | Wednesday, July 1, 2020 |
| First Use In Commerce Date | Wednesday, July 1, 2020 |
| Party Name | A BETTER BRAND, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | SANTA MONICA, CA 90403 |
| Party Name | Better Brand, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Philadelphia, PA 19103 |
| Party Name | Better Brand, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Philadelphia, PA 19103 |
| Party Name | Better Brand, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Philadelphia, PA 19103 |
| Event Date | Event Description |
| Wednesday, February 9, 2022 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, February 9, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, February 9, 2022 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Wednesday, February 9, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, February 9, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, February 9, 2022 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, April 22, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, April 6, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 2, 2021 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Monday, March 1, 2021 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Saturday, February 27, 2021 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, February 5, 2021 | USE AMENDMENT FILED |
| Saturday, February 27, 2021 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Friday, February 5, 2021 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, February 4, 2021 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, February 4, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, February 4, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, February 4, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, February 4, 2021 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, August 18, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, June 23, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 23, 2020 | PUBLISHED FOR OPPOSITION |
| Wednesday, June 3, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, May 20, 2020 | ASSIGNED TO LIE |
| Tuesday, May 12, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, May 12, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, May 12, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, May 12, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, May 12, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, May 11, 2020 | ASSIGNED TO EXAMINER |
| Wednesday, February 26, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, February 25, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, February 24, 2020 | NEW APPLICATION ENTERED IN TRAM |