| Serial Number | 88569013 |
| Word Mark | BETTER. AGENCY |
| Filing Date | Tuesday, August 6, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 14, 2020 |
| Registration Number | 5963718 |
| Registration Date | Tuesday, January 14, 2020 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
| Description of Mark | The mark consists of the wording "BETTER. AGENCY" in stylized font. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | "AGENCY" |
| Goods and Services | Computer programming services, namely, acting as an application service provider specifically for insurance agents, insurance brokers and insurance agencies/brokerages as a whole, with the intent to host computer application software for the purpose of email marketing, messaging, customer relations, marketing automation and for managing business intelligence, behavioral analysis, sales information, lead management, sales automation, customer engagement and customer service |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 23, 2019 |
| Primary Code | 042 |
| First Use Anywhere Date | Wednesday, October 9, 2019 |
| First Use In Commerce Date | Wednesday, October 9, 2019 |
| Party Name | BETTER AGENCY, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | GILBERT, AZ 85297 |
| Party Name | So Saassy, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Mesa, AZ 85212 |
| Party Name | So Saassy, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Mesa, AZ 85212 |
| Event Date | Event Description |
| Friday, August 9, 2019 | NEW APPLICATION ENTERED |
| Friday, August 23, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, November 4, 2019 | ASSIGNED TO EXAMINER |
| Tuesday, November 12, 2019 | NON-FINAL ACTION WRITTEN |
| Tuesday, November 12, 2019 | NON-FINAL ACTION E-MAILED |
| Tuesday, November 12, 2019 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Sunday, November 17, 2019 | TEAS AMENDMENT OF USE RECEIVED |
| Sunday, November 17, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Sunday, November 17, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, November 18, 2019 | USE AMENDMENT FILED |
| Monday, November 18, 2019 | AMENDMENT TO USE PROCESSING COMPLETE |
| Monday, November 18, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, December 2, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, November 19, 2019 | NON-FINAL ACTION WRITTEN |
| Tuesday, November 19, 2019 | NON-FINAL ACTION E-MAILED |
| Tuesday, November 19, 2019 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, November 21, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, November 27, 2019 | ASSIGNED TO LIE |
| Monday, December 2, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, December 3, 2019 | USE AMENDMENT ACCEPTED |
| Wednesday, December 4, 2019 | APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER |
| Monday, December 9, 2019 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, December 4, 2019 | NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED |
| Tuesday, January 14, 2020 | REGISTERED-SUPPLEMENTAL REGISTER |
| Tuesday, January 14, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, May 19, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |