BETHENNY THE LIST APPROVED BY BETHENNY FRANKEL Trademark
Trademark Overview
On Friday, March 14, 2025, a trademark application was filed for BETHENNY THE LIST APPROVED BY BETHENNY FRANKEL with the United States Patent and Trademark Office. The USPTO has given the BETHENNY THE LIST APPROVED BY BETHENNY FRANKEL trademark a serial number of 99085303. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, March 14, 2025. This trademark is owned by B Brands, Inc.. The BETHENNY THE LIST APPROVED BY BETHENNY FRANKEL trademark is filed in the Advertising, Business and Retail Services category with the following description:
Promoting the goods and services of others; Promoting the goods and services of others by means of word-of-mouth and nontraditional marketing programs; Influencer marketing services; Providing on-line web directory services featuring hyperlinks to the websites of others; Providing consumer product recommendations; Endorsement services, namely, promoting the goods and services of others; Providing a website for users with specific informed recommendations of specific consumer products and services validated by the users' inputted preferences and social network; Promoting and marketing the goods and services of others by providing hyperlinks to websites of others
General Information
| Serial Number | 99085303 |
| Word Mark | BETHENNY THE LIST APPROVED BY BETHENNY FRANKEL |
| Filing Date | Friday, March 14, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Friday, March 14, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 0 - NOT AVAILABLE |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Description of Mark | The mark consists of a circular emblem with a black background, featuring the stylized word “Bethenny” in a white flowing script at the center, followed by “the” in smaller, red sans-serif font and "LIST" in red flowing script below it. Encircling these terms are the phrases “APPROVED BY” at the top and “BETHENNY FRANKEL” at the bottom, both in white sans-serif fonts. A small red heart is positioned below “the LIST,” and two thin white concentric circles frame the central text, punctuated by short red lines at the top and bottom of the outer circle, creating a seal-like appearance. |
| Indication of Colors claimed | The color(s) black, red, and white is/are claimed as a feature of the mark. |
| Goods and Services | Promoting the goods and services of others; Promoting the goods and services of others by means of word-of-mouth and nontraditional marketing programs; Influencer marketing services; Providing on-line web directory services featuring hyperlinks to the websites of others; Providing consumer product recommendations; Endorsement services, namely, promoting the goods and services of others; Providing a website for users with specific informed recommendations of specific consumer products and services validated by the users' inputted preferences and social network; Promoting and marketing the goods and services of others by providing hyperlinks to websites of others |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, March 14, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | B Brands, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10016 |
Trademark Events
| Event Date | Event Description |
| Friday, March 14, 2025 | NEW APPLICATION ENTERED |
| Friday, March 14, 2025 | APPLICATION FILING RECEIPT MAILED |
