BESMYLE Trademark
Trademark Overview
On Tuesday, June 4, 2024, a trademark application was filed for BESMYLE with the United States Patent and Trademark Office. The USPTO has given the BESMYLE trademark a serial number of 98584261. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, May 13, 2025. This trademark is owned by Apollo Orthodontics, LLC. The BESMYLE trademark is filed in the Advertising, Business and Retail Services and Medical & Beauty Services & Agricultural Services categories with the following description:
Business operation services, namely, operation support services using technology to increase access to and quality of care for patients seeking orthodontic care; Office administration services, namely, assisting doctors and their offices to improve orthodontic systems, protocols, supplies, and care delivery
Clinical care and operations support service, namely, medical clinic services and operation of dental facilities using technology to increase access to and quality of care for patients seeking orthodontic care for medical purposes
General Information
| Serial Number | 98584261 |
| Word Mark | BESMYLE |
| Filing Date | Tuesday, June 4, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, May 13, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 13, 2025 |
Trademark Statements
| Description of Mark | The mark consists of the word "BESMYLE" with the center of the "B" stylized to appear as a smiling face. |
| Pseudo Mark | BE SMILE |
| Pseudo Mark | BE SMYLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Business operation services, namely, operation support services using technology to increase access to and quality of care for patients seeking orthodontic care; Office administration services, namely, assisting doctors and their offices to improve orthodontic systems, protocols, supplies, and care delivery |
| Goods and Services | Clinical care and operations support service, namely, medical clinic services and operation of dental facilities using technology to increase access to and quality of care for patients seeking orthodontic care for medical purposes |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, March 15, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, February 28, 2024 |
| First Use In Commerce Date | Friday, May 3, 2024 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, June 4, 2024 |
| Primary Code | 044 |
| First Use Anywhere Date | Wednesday, February 28, 2024 |
| First Use In Commerce Date | Friday, May 3, 2024 |
Trademark Owner History
| Party Name | Apollo Orthodontics, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chappaqua, NY 10514 |
| Party Name | Apollo Orthodontics, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chappaqua, NY 10514 |
Trademark Events
| Event Date | Event Description |
| Tuesday, June 4, 2024 | NEW APPLICATION ENTERED |
| Monday, December 16, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, December 16, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 17, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 17, 2024 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 17, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, December 17, 2024 | NON-FINAL ACTION E-MAILED |
| Saturday, March 15, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Saturday, March 15, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, April 10, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, April 10, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, April 10, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, April 10, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, April 10, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 7, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 13, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 13, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Sunday, March 23, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, March 27, 2025 | FINAL REFUSAL E-MAILED |
| Thursday, March 27, 2025 | FINAL REFUSAL WRITTEN |
| Thursday, March 27, 2025 | NOTIFICATION OF FINAL REFUSAL EMAILED |
