BEN'S ORIGINAL Trademark

Trademark Overview


On Wednesday, December 9, 2020, a trademark application was filed for BEN'S ORIGINAL with the United States Patent and Trademark Office. The USPTO has given the BEN'S ORIGINAL trademark a serial number of 90369533. The federal status of this trademark filing is REGISTERED as of Tuesday, December 3, 2024. This trademark is owned by Mars, Incorporated. The BEN'S ORIGINAL trademark is filed in the Staple Food Products category with the following description:

rice; preparations made from cereals, namely, stuffing mixes containing bread; processed grains; processed cereals; whole grain rice; long grain rice; wild rice; brown rice; basmati rice; parboiled rice; risotto; rice mixes; rice mixes with vegetables, chicken extracts, meat extracts, cheese, beans, legumes, spices, flavorings, herbs, seasonings; packaged meal mixes consisting primarily of rice; processed quinoa; goods made of processed grains and starch, namely, stuffing mixes; rice-based prepared meals; instant rice; Prepared, ready-to-eat or packaged meals consisting primarily of rice; Prepared, ready-to-eat or packaged meals consisting primarily of processed grains; Prepared, ready-to-eat or packaged meals consisting primarily of processed cereals; Prepared, ready-to-eat or packaged meals consisting primarily of quinoa and processed cereals; processed grains combined in unitary packages with seasonings and flavorings; processed cereals combined in unitary packages with seasonings a...
ben's original

General Information


Serial Number90369533
Word MarkBEN'S ORIGINAL
Filing DateWednesday, December 9, 2020
Status700 - REGISTERED
Status DateTuesday, December 3, 2024
Registration Number7588712
Registration DateTuesday, December 3, 2024
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, January 11, 2022

Trademark Statements


Goods and Servicesrice; preparations made from cereals, namely, stuffing mixes containing bread; processed grains; processed cereals; whole grain rice; long grain rice; wild rice; brown rice; basmati rice; parboiled rice; risotto; rice mixes; rice mixes with vegetables, chicken extracts, meat extracts, cheese, beans, legumes, spices, flavorings, herbs, seasonings; packaged meal mixes consisting primarily of rice; processed quinoa; goods made of processed grains and starch, namely, stuffing mixes; rice-based prepared meals; instant rice; Prepared, ready-to-eat or packaged meals consisting primarily of rice; Prepared, ready-to-eat or packaged meals consisting primarily of processed grains; Prepared, ready-to-eat or packaged meals consisting primarily of processed cereals; Prepared, ready-to-eat or packaged meals consisting primarily of quinoa and processed cereals; processed grains combined in unitary packages with seasonings and flavorings; processed cereals combined in unitary packages with seasonings and flavorings; processed quinoa and cereals combined in unitary packages with seasonings and flavorings; rice combined in unitary packages with seasonings and flavorings; processed grains combined in unitary packages with edible seeds, pulses, legumes, or vegetables; processed cereals combined in unitary packages with edible seeds, pulses, legumes, or vegetables; rice combined in unitary packages with pulses, legumes, or vegetables
Description of MarkThe mark consists of the words "BEN'S ORIGINAL" in a blue color on an orange background.
Indication of Colors claimedThe color(s) blue and orange is/are claimed as a feature of the mark.
NOT AVAILABLE"ORIGINAL"

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateTuesday, February 16, 2021
Primary Code030
First Use Anywhere DateFriday, April 30, 2021
First Use In Commerce DateFriday, April 30, 2021

Trademark Owner History


Party NameMars, Incorporated
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMcLean, VA 22101

Party NameMars, Incorporated
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMcLean, VA 22101

Party NameMars, Incorporated
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMcLean, VA 22101

Trademark Events


Event DateEvent Description
Monday, May 31, 2021NON-FINAL ACTION E-MAILED
Saturday, December 12, 2020NEW APPLICATION ENTERED
Tuesday, February 16, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Sunday, May 30, 2021ASSIGNED TO EXAMINER
Monday, May 31, 2021NON-FINAL ACTION WRITTEN
Monday, May 31, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, November 30, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, December 2, 2021PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, November 30, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 1, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, December 2, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, December 2, 2021NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, December 2, 2021EXAMINERS AMENDMENT -WRITTEN
Thursday, December 2, 2021EXAMINERS AMENDMENT E-MAILED
Thursday, December 2, 2021EXAMINER'S AMENDMENT ENTERED
Thursday, December 2, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, December 3, 2021ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED
Wednesday, December 8, 2021ELECTRONIC RECORD REVIEW COMPLETE
Wednesday, December 22, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 11, 2022PUBLISHED FOR OPPOSITION
Tuesday, January 11, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 8, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, August 22, 2022SOU EXTENSION 1 GRANTED
Monday, August 22, 2022SOU TEAS EXTENSION RECEIVED
Monday, August 22, 2022SOU EXTENSION 1 FILED
Thursday, March 2, 2023SOU TEAS EXTENSION RECEIVED
Wednesday, August 24, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Saturday, March 4, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, August 23, 2023SOU EXTENSION 3 FILED
Wednesday, August 23, 2023SOU EXTENSION 3 GRANTED
Friday, August 25, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, March 5, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, March 5, 2024SOU EXTENSION 4 GRANTED
Tuesday, March 5, 2024SOU EXTENSION 4 FILED
Thursday, March 2, 2023SOU EXTENSION 2 FILED
Thursday, March 2, 2023SOU EXTENSION 2 GRANTED
Wednesday, August 23, 2023SOU TEAS EXTENSION RECEIVED
Thursday, January 18, 2024ASSIGNED TO EXAMINER
Wednesday, March 6, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, August 26, 2024SOU TEAS EXTENSION RECEIVED
Monday, August 26, 2024TEAS STATEMENT OF USE RECEIVED
Thursday, August 29, 2024USE AMENDMENT FILED
Thursday, August 29, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, August 29, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, August 29, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, October 28, 2024CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, October 29, 2024STATEMENT OF USE PROCESSING COMPLETE
Sunday, November 10, 2024ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Sunday, November 10, 2024NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, December 3, 2024REGISTERED-PRINCIPAL REGISTER
Tuesday, December 3, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED