| Serial Number | 87077244 |
| Word Mark | BENEFIT BROWBAR MAGICALLY TRANSFORMING BROWS SINCE 1976 |
| Filing Date | Monday, June 20, 2016 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, October 6, 2023 |
| Registration Number | 5164484 |
| Registration Date | Tuesday, March 21, 2017 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 3, 2017 |
| Description of Mark | The mark consists of the wording "BENEFIT BROWBAR MAGICALLY TRANSFORMING BROWS SINCE 1976" in white letters on a pink sign design that has an overall oval shape and white decorative border. The word "BENEFIT" is stylized in lower case letters centered at the top of the sign design, below the word "BENEFIT" is the word "BROWBAR" featured prominently in the center of the sign design with the "B" letters capitalized, and centered at the bottom of the sign design is the wording "MAGICALLY TRANSFORMING BROWS SINCE 1976" in all capitalized letters. |
| Pseudo Mark | BENEFIT BROW BAR MAGICALLY TRANSFORMING BROWS SINCE NINETEEN SEVENTY SIX |
| Indication of Colors claimed | The color(s) pink and white is/are claimed as a feature of the mark. |
| Goods and Services | Beauty salon services; Beauty consultation services; Beauty spa services, namely, cosmetic body care; Beauty treatment services especially for eyelashes; Cosmetic body care services; Cosmetic eyebrow care services; Cosmetic face care services; Cosmetic services, namely, non-permanent hair removal; Cosmetic skin care services; Eyebrow threading services; Make-up application services; Manicure services; Massages; Pedicure services; Tanning salons; Airbrush skin tanning services for humans for cosmetic purposes; Beauty analysis to determine cosmetics that are best suited to particular individuals; Beauty consultation services in the selection and use of cosmetics, fragrances, beauty aids, personal care products, and bath, body and beauty products; Body waxing services for the human body; Body waxing services for hair removal in humans; Cosmetic eyebrow care services in the nature of eyebrow shaping; Cosmetic eyebrow care services in the nature of tinting; Cosmetic eyebrow care services in the nature of eyebrow design; Cosmetic hair removal by means of waxing; Cosmetic hair removal by means of tweezing; Cosmetic hair removal by means of threading; Cosmetic skin care services, namely, facials; Depilatory hair removal services; Depilatory waxing; Hygienic and beauty care; Personal hair removal services; Skin tanning service for humans for cosmetic purposes |
| Disclaimer with Predetermined Text | "SINCE 1976" |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, October 6, 2023 |
| Primary Code | 044 |
| First Use Anywhere Date | Thursday, April 30, 2015 |
| First Use In Commerce Date | Thursday, April 30, 2015 |
| Party Name | Benefit Cosmetics LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | San Francisco, CA 94104 |
| Party Name | Benefit Cosmetics LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | San Francisco, CA 94104 |
| Party Name | Benefit Cosmetics LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | San Francisco, CA 94104 |
| Event Date | Event Description |
| Friday, October 6, 2023 | CANCELLED SEC. 8 (6-YR) |
| Monday, March 21, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, July 20, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, March 21, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, January 3, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 3, 2017 | PUBLISHED FOR OPPOSITION |
| Wednesday, December 14, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 29, 2016 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, November 23, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 23, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, November 23, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, November 18, 2016 | ASSIGNED TO LIE |
| Wednesday, November 2, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, July 27, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, July 27, 2016 | NON-FINAL ACTION E-MAILED |
| Wednesday, July 27, 2016 | NON-FINAL ACTION WRITTEN |
| Tuesday, July 26, 2016 | ASSIGNED TO EXAMINER |
| Saturday, June 25, 2016 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, June 24, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, June 23, 2016 | NEW APPLICATION ENTERED |