BENEFIT ALTERNATIVES, INC. Trademark
Trademark Overview
On Monday, March 17, 2025, a trademark application was filed for BENEFIT ALTERNATIVES, INC. with the United States Patent and Trademark Office. The USPTO has given the BENEFIT ALTERNATIVES, INC. trademark a serial number of 99087401. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, October 14, 2025. This trademark is owned by Benefit Alternatives Georgia, Inc.. The BENEFIT ALTERNATIVES, INC. trademark is filed in the Insurance & Financial Services category with the following description:
Administration of employee benefit and pension plans
General Information
| Serial Number | 99087401 |
| Word Mark | BENEFIT ALTERNATIVES, INC. |
| Filing Date | Monday, March 17, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, October 14, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, October 14, 2025 |
Trademark Statements
| Pseudo Mark | BENEFIT ALTERNATIVES INCORPORATED |
| Section 2(f) Limitation Statement | as to "BENEFIT ALTERNATIVES". |
| Goods and Services | Administration of employee benefit and pension plans |
| NOT AVAILABLE | "BENEFIT" and "INC." |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 17, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | Monday, October 3, 1988 |
| First Use In Commerce Date | Monday, October 3, 1988 |
Trademark Owner History
| Party Name | Benefit Alternatives Georgia, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Roswell, GA 30076 |
| Party Name | Benefit Alternatives Georgia, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Roswell, GA 30076 |
Trademark Events
| Event Date | Event Description |
| Monday, March 17, 2025 | NEW APPLICATION ENTERED |
| Monday, March 17, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, August 4, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, August 25, 2025 | NON-FINAL ACTION E-MAILED |
| Monday, August 25, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, August 25, 2025 | NON-FINAL ACTION WRITTEN |
| Thursday, September 11, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, September 11, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, September 12, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, September 13, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 8, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 14, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 14, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Friday, August 15, 2025 | ASSIGNED TO EXAMINER |
