| Serial Number | 78869968 |
| Word Mark | BENDIGO CO. - BRAND ASSET MINING |
| Filing Date | Wednesday, April 26, 2006 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, September 27, 2013 |
| Registration Number | 3211226 |
| Registration Date | Tuesday, February 20, 2007 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 5, 2006 |
| Indication of Colors claimed | The applicant claims color as a feature of the mark, namely, Brown and Gold. |
| Disclaimer with Predetermined Text | "CO" or "BRAND ASSET MINING" |
| Description of Mark | The mark consists of The word Bendigo in brown, and the word Co. in gold separated by a brown and gold slanted ax striking the "O" on Co., and creating a small "spark". The words Brand Asset Mining appear in brown below the name Bendigo further describing the company's specialty. |
| Goods and Services | Advertising consultation; Business consultation and management regarding marketing activities and launching of new products; Consulting services in the field of managing intellectual properties; Development of marketing strategies and concepts; Marketing consulting |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, September 27, 2013 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, December 20, 2005 |
| First Use In Commerce Date | Monday, December 26, 2005 |
| Party Name | Bendigo Co. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Ridgewood, NJ 07450 |
| Party Name | Bendigo Co. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Ridgewood, NJ 07450 |
| Party Name | Bendigo Co. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Ridgewood, NJ 07450 |
| Event Date | Event Description |
| Friday, September 27, 2013 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, February 20, 2007 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, December 5, 2006 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 15, 2006 | NOTICE OF PUBLICATION |
| Tuesday, October 17, 2006 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, October 13, 2006 | ASSIGNED TO LIE |
| Wednesday, October 11, 2006 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, October 5, 2006 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, October 5, 2006 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, October 5, 2006 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, September 28, 2006 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, September 28, 2006 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, September 28, 2006 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, September 27, 2006 | NON-FINAL ACTION E-MAILED |
| Wednesday, September 27, 2006 | NON-FINAL ACTION WRITTEN |
| Wednesday, September 27, 2006 | ASSIGNED TO EXAMINER |
| Wednesday, May 3, 2006 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Tuesday, May 2, 2006 | NEW APPLICATION ENTERED IN TRAM |