BENCHITOS MEXICAN FOOD Trademark
Trademark Overview
On Thursday, March 26, 2026, a trademark application was filed for BENCHITOS MEXICAN FOOD with the United States Patent and Trademark Office. The USPTO has given the BENCHITOS MEXICAN FOOD trademark a serial number of 99724948. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, March 26, 2026. This trademark is owned by BENCHITOS MEXICAN FOOD INC.. The BENCHITOS MEXICAN FOOD trademark is filed in the Restaurant & Hotel Services category with the following description:
Restaurant services featuring mexican food
General Information
| Serial Number | 99724948 |
| Word Mark | BENCHITOS MEXICAN FOOD |
| Filing Date | Thursday, March 26, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Thursday, March 26, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Restaurant services featuring mexican food |
| Description of Mark | The mark consists of The mark consists of a stylized design of a smiling cartoon character with a mustache, wearing a cap displaying the letter “B” and a shirt, giving a thumbs-up and holding a taco. Below the design appears the wording “BENCHITOS” in stylized font, and below that the wording “MEXICAN FOOD” in smaller font.The colors dark green, olive green, red, dark red, yellow, golden yellow, light yellow/cream, brown, dark brown, black, and white are claimed as a feature of the mark.The color dark green appears in the wording “BENCHITOS” and on the cap brim; olive green appears in shading in the wording and on the cap; green appears in the wording “MEXICAN FOOD” and in the taco filling. The color red appears on the shirt, a cap panel, and in the taco filling; dark red appears as shading on the shirt and in the taco filling. The colors yellow and golden yellow appear on the character and taco shell; light yellow/cream appears as highlights. The color brown appears in the mustache; dark brown appears in outlining and details. The color black appears in the eyes and outlining; white appears in the teeth and eye highlights. |
| Translation of Words in Mark | Benchitos; is a coined word and has no meaning in english language, is the conjunction of the Spanish words Burrito (dish consisting of a large flour tortilla wrapped around various ingredients in a cylindrical shape) and Panchito ( a Spanish term with multiple meanings, most commonly serving as a diminutive nickname for Francisco). has no meaning in a foreign language. |
| Indication of Colors claimed | The color(s) Dark Green, Olive Green, Red, Dark Red, Yellow, Golden Yellow, Light Yellow, Brown, Black and White is/are claimed as a feature of the mark. |
Classification Information
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, March 26, 2026 |
| Primary Code | 043 |
| First Use Anywhere Date | Wednesday, July 9, 2025 |
| First Use In Commerce Date | Wednesday, July 9, 2025 |
Trademark Owner History
| Party Name | BENCHITOS MEXICAN FOOD INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Salt Lake City, UT 84101
US |
Trademark Events
| Event Date | Event Description |
| Thursday, March 26, 2026 | NEW APPLICATION ENTERED |
| Thursday, March 26, 2026 | APPLICATION FILING RECEIPT MAILED |
