| Serial Number | 98975551 |
| Word Mark | BELONGING KRISPY KREME |
| Filing Date | Friday, April 12, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, March 18, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, March 18, 2025 |
| Description of Mark | The mark consists of "BELONGiNG KRISPY KREME" in stylized text. "BELONGiNG" is in green, gold, orange, red, and brown stylized text, with "BELO" in dark to light shades of green from left to right, the "N" between "O" and "G" in gold, the "G" between "N" and "i" in orange, the "iN" in light to dark shades of red from left to right, and the final "G" in brown. Below "BELONGiNG" is "KRISPY KREME" in stylized red cursive text. |
| Indication of Colors claimed | The colors green, gold, orange, red, and brown are claimed as a feature of the mark. |
| Goods and Services | Business administration of a corporate environmental, social and governance responsibility and inclusiveness program; Promoting public awareness of environmental, social and governance (ESG) through administration of a corporate social responsibility program; Business information services in the nature of providing business reports to employees and external stakeholders, namely, the public, customers and investors, regarding environmental, social and governance (ESG) efforts; Providing business information in the field of corporate environmental, social, and governance (ESG); Arranging and conducting special events for business purposes, namely, corporate social responsibility initiatives, corporate environmental, social and governance (ESG) initiatives and community service projects |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 12, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, November 30, 2023 |
| First Use In Commerce Date | Thursday, November 30, 2023 |
| Party Name | HDN DEVELOPMENT CORPORATION |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Winston-Salem, NC 27103 |
| Party Name | HDN DEVELOPMENT CORPORATION |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Winston-Salem, NC 27103 |
| Event Date | Event Description |
| Friday, April 12, 2024 | NEW APPLICATION ENTERED |
| Tuesday, September 24, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, October 26, 2024 | ASSIGNED TO EXAMINER |
| Saturday, October 26, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Saturday, October 26, 2024 | NON-FINAL ACTION E-MAILED |
| Saturday, October 26, 2024 | NON-FINAL ACTION WRITTEN |
| Friday, January 24, 2025 | DIVISIONAL REQUEST RECEIVED |
| Friday, January 24, 2025 | TEAS REQUEST TO DIVIDE RECEIVED |
| Monday, January 27, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, January 27, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, January 27, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, February 12, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, February 12, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, February 12, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, February 12, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, February 12, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, February 20, 2025 | DIVISIONAL PROCESSING COMPLETE |
| Thursday, February 20, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, February 20, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, March 12, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 18, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 18, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |