BELLEZA TOTAL Trademark
Trademark Overview
On Thursday, November 7, 1991, a trademark application was filed for BELLEZA TOTAL with the United States Patent and Trademark Office. The USPTO has given the BELLEZA TOTAL trademark a serial number of 74219702. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Monday, February 22, 1999. This trademark is owned by MARY KAY COSMETICS, INC.. The BELLEZA TOTAL trademark is filed in the Paper & Printed Material Products category with the following description:
publications; namely, books containing advice and information relating to beauty care, skin, hair and nail care, and other related topics of particular interest to women
General Information
| Serial Number | 74219702 |
| Word Mark | BELLEZA TOTAL |
| Filing Date | Thursday, November 7, 1991 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Monday, February 22, 1999 |
| Registration Number | 1708170 |
| Registration Date | Tuesday, August 18, 1992 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 26, 1992 |
Trademark Statements
| Disclaimer with Predetermined Text | "BELLEZA" |
| Goods and Services | publications; namely, books containing advice and information relating to beauty care, skin, hair and nail care, and other related topics of particular interest to women |
| Translation of Words in Mark | The English translation of "BELLEZA TOTAL" is "total beauty". |
Classification Information
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 038 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Monday, February 22, 1999 |
| Primary Code | 016 |
| First Use Anywhere Date | Thursday, November 30, 1989 |
| First Use In Commerce Date | Thursday, November 30, 1989 |
Trademark Owner History
| Party Name | MARY KAY COSMETICS, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Dallas, TX 75247 |
| Party Name | MARY KAY COSMETICS, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Dallas, TX 75247 |
| Party Name | MARY KAY COSMETICS, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Dallas, TX 75247 |
Trademark Events
| Event Date | Event Description |
| Monday, February 22, 1999 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, August 18, 1992 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 26, 1992 | PUBLISHED FOR OPPOSITION |
| Friday, April 24, 1992 | NOTICE OF PUBLICATION |
| Saturday, January 25, 1992 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, January 13, 1992 | EXAMINER'S AMENDMENT MAILED |
| Monday, January 13, 1992 | ASSIGNED TO EXAMINER |
