| Serial Number | 99142561 |
| Word Mark | BELLA |
| Filing Date | Thursday, April 17, 2025 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Monday, August 18, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Entertainment services in the nature of live musical performances; Entertainment services in the nature of production of live events for parties and special events for social entertainment purposes; Providing children's party centers for the purpose of entertaining children and celebrating birthdays; Children's entertainment and amusement centers, namely, interactive play areas; Entertainment services, namely, conducting parties; Multimedia entertainment services in the nature of recording, production and post-production services in the fields of music, video, and films; Arranging, organizing, conducting and hosting birthday parties; Entertainment services in the nature of live plays, skits, shows, musical, theatrical performances performances; Entertainment services, namely, the provision of continuing programs featuring cartoons and music delivered by television, satellite, the internet, and streaming services; Entertainment services, namely, an ongoing series featuring children’s entertainment characters provided through cable television, webcasts, and streaming services; Entertainment services, namely, providing temporary use of non-downloadable interactive games; Educational and entertainment services, namely, providing on-line interactive children's stories |
| Goods and Services | Talking toys; Bendable toys; Mechanical toys; Musical toys; Inflatable toys; Stuffed toys; Plush toys; Squeeze toys; Plastic character toys; Stuffed and plush toys; Battery operated action toys; Children's multiple activity toys; Novelty plush toys for parties; Party favors in the nature of small toys; Toy tiaras; Toy noisemakers; Toy figures; Stuffed toy animals; Toy musical instruments; Bubble making wand and solution sets; Amusement game machines; Dolls; Plush dolls; Footballs; Basketballs; Baseballs; Rubber balls; Arcade games; Arcade game machines; Coin-operated video games; Jigsaw puzzles; Yo-yos; Beach balls; Balloons |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 17, 2025 |
| Primary Code | 028 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 17, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | TCW ASSET MANAGEMENT COMPANY LLC, AS COLLATERAL AGENT |
| Party Type | 12 - New Owner Before Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | NEW YORK, NY 10020 |
| Party Name | TCW ASSET MANAGEMENT COMPANY LLC, AS COLLATERAL AGENT |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | BOSTON, MA 02116 |
| Party Name | CEC Entertainment Concepts, LP |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | Irving, TX 75063 |
| Event Date | Event Description |
| Thursday, April 17, 2025 | NEW APPLICATION ENTERED |
| Thursday, April 17, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, May 15, 2025 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Thursday, May 15, 2025 | TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED |
| Friday, July 11, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, August 14, 2025 | ASSIGNED TO EXAMINER |
| Monday, August 18, 2025 | NON-FINAL ACTION WRITTEN |
| Monday, August 18, 2025 | NON-FINAL ACTION E-MAILED |
| Monday, August 18, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, November 17, 2025 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Monday, November 17, 2025 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Monday, December 1, 2025 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, December 1, 2025 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, December 1, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, December 1, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |