BELLA Trademark

Trademark Overview


On Wednesday, March 31, 2021, a trademark application was filed for BELLA with the United States Patent and Trademark Office. The USPTO has given the BELLA trademark a serial number of 90615723. The federal status of this trademark filing is REGISTERED as of Tuesday, January 11, 2022. This trademark is owned by LivePerson, Inc.. The BELLA trademark is filed in the Insurance & Financial Services category with the following description:

Electronic banking via a global computer network; On-line banking services; Online banking services accessible by means of downloadable mobile applications; Banking consultation; Clearing and reconciling financial transactions via a global computer network; Providing a wide variety of banking services and providing financial services, namely, credit card services, processing and transmission of bills and payments thereof, and insurance for financial transactions conducted via global computer network; Financial services, namely, electronic funds transfer via electronic communications networks; Clearing and reconciling financial transactions via electronic communications networks; Providing a wide variety of payment and financial services, namely, credit card services, issuing credit cards and lines of credit, processing and transmission of bills and payments thereof, bill payment services with guaranteed payment delivery, and brokerage of money market funds, all conducted via a global c...
bella

General Information


Serial Number90615723
Word MarkBELLA
Filing DateWednesday, March 31, 2021
Status700 - REGISTERED
Status DateTuesday, January 11, 2022
Registration Number6615235
Registration DateTuesday, January 11, 2022
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, October 26, 2021

Trademark Statements


Description of MarkThe mark consists of the word "BELLA" in a stylized font. The "A" in the mark resembles an inverted V.
Goods and ServicesElectronic banking via a global computer network; On-line banking services; Online banking services accessible by means of downloadable mobile applications; Banking consultation; Clearing and reconciling financial transactions via a global computer network; Providing a wide variety of banking services and providing financial services, namely, credit card services, processing and transmission of bills and payments thereof, and insurance for financial transactions conducted via global computer network; Financial services, namely, electronic funds transfer via electronic communications networks; Clearing and reconciling financial transactions via electronic communications networks; Providing a wide variety of payment and financial services, namely, credit card services, issuing credit cards and lines of credit, processing and transmission of bills and payments thereof, bill payment services with guaranteed payment delivery, and brokerage of money market funds, all conducted via a global communications network; Bill payment services; Providing electronic mobile payment services for others; Financial services, namely, providing, processing, verifying, and authenticating mobile payments, and contactless credit and debit card transactions, loyalty reward card transactions, and bill payment transactions with retailers, merchants, and vendors via mobile devices; Providing financial information by electronic means, namely, providing credit and debit card information; Financial services, namely, processing and administration of mobile payments and contactless debit and credit card transactions, loyalty reward card transactions, and bill payment transactions with retailers, merchants, and vendors via mobile devices

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, July 8, 2021
Primary Code036
First Use Anywhere DateMonday, November 30, 2020
First Use In Commerce DateMonday, November 30, 2020

Trademark Owner History


Party NameLivePerson, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10018

Party NameLivePerson, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10018

Party NameLivePerson, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10018

Trademark Events


Event DateEvent Description
Saturday, April 3, 2021NEW APPLICATION ENTERED
Thursday, July 8, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, September 15, 2021ASSIGNED TO EXAMINER
Wednesday, September 22, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 6, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, October 26, 2021PUBLISHED FOR OPPOSITION
Tuesday, October 26, 2021OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 11, 2022REGISTERED-PRINCIPAL REGISTER
Friday, April 8, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, April 8, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, April 8, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, April 8, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, April 8, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, April 19, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, April 19, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, April 19, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, June 13, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY