| Serial Number | 76681546 |
| Word Mark | BELIEVE IN PLAY |
| Filing Date | Thursday, September 6, 2007 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, January 8, 2016 |
| Registration Number | 3631829 |
| Registration Date | Tuesday, June 2, 2009 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 17, 2008 |
| Goods and Services | toys, games and playthings, namely, toy action figures, toy vehicles, dolls, doll clothing, stuffed toys, plush toys, foam toys, children's multiple activity toys, bath toys, bathtub toys, inflatable toys, ride-on toys, vinyl and plastic toy animals and characters, toy construction blocks, sorting, stacking and nesting toys, rocking toys, wind-up toys, toy wooden blocks |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, January 8, 2016 |
| Primary Code | 028 |
| First Use Anywhere Date | Monday, July 9, 2007 |
| First Use In Commerce Date | Monday, July 9, 2007 |
| Party Name | HASBRO, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Pawtucket, RI 02862 |
| Party Name | HASBRO, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Pawtucket, RI 02862 |
| Party Name | HASBRO, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Pawtucket, RI 02862 |
| Event Date | Event Description |
| Friday, January 8, 2016 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, June 2, 2009 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, April 30, 2009 | LAW OFFICE REGISTRATION REVIEW COMPLETED |
| Thursday, April 30, 2009 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, April 29, 2009 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, April 23, 2009 | USE AMENDMENT FILED |
| Thursday, April 23, 2009 | PAPER RECEIVED |
| Friday, March 20, 2009 | EXTENSION 1 GRANTED |
| Tuesday, March 3, 2009 | EXTENSION 1 FILED |
| Friday, March 20, 2009 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, March 3, 2009 | TEAS EXTENSION RECEIVED |
| Tuesday, September 9, 2008 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, June 17, 2008 | PUBLISHED FOR OPPOSITION |
| Wednesday, May 28, 2008 | NOTICE OF PUBLICATION |
| Wednesday, May 14, 2008 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Saturday, May 10, 2008 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, May 8, 2008 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, May 7, 2008 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, May 8, 2008 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, May 8, 2008 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, May 8, 2008 | ASSIGNED TO LIE |
| Wednesday, May 7, 2008 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, November 13, 2007 | NON-FINAL ACTION MAILED |
| Sunday, November 11, 2007 | NON-FINAL ACTION WRITTEN |
| Thursday, November 8, 2007 | ASSIGNED TO EXAMINER |
| Tuesday, September 18, 2007 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, September 12, 2007 | NEW APPLICATION ENTERED IN TRAM |