BELIEVE IN BETTER Trademark

Trademark Overview


On Thursday, June 14, 2018, a trademark application was filed for BELIEVE IN BETTER with the United States Patent and Trademark Office. The USPTO has given the BELIEVE IN BETTER trademark a serial number of 88001217. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, August 1, 2025. This trademark is owned by Frey Brothers inc. The BELIEVE IN BETTER trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Fabric softeners; Household cleaning preparations; Laundry detergent; Anti-static dryer sheets
believe in better

General Information


Serial Number88001217
Word MarkBELIEVE IN BETTER
Filing DateThursday, June 14, 2018
Status710 - CANCELLED - SECTION 8
Status DateFriday, August 1, 2025
Registration Number5661395
Registration DateTuesday, January 22, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 6, 2018

Trademark Statements


Goods and ServicesFabric softeners; Household cleaning preparations; Laundry detergent; Anti-static dryer sheets

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateSaturday, August 2, 2025
Primary Code003
First Use Anywhere DateThursday, September 1, 2016
First Use In Commerce DateThursday, September 1, 2016

Trademark Owner History


Party NameFrey Brothers inc
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLEWES, DE 19958

Party NameFrey Brothers inc
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLEWES, DE 19958

Party NameFrey Brothers inc
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLEWES, DE 19958

Trademark Events


Event DateEvent Description
Wednesday, June 20, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, June 18, 2018NEW APPLICATION ENTERED
Monday, October 1, 2018ASSIGNED TO EXAMINER
Monday, October 1, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, November 6, 2018PUBLISHED FOR OPPOSITION
Tuesday, November 6, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 22, 2019REGISTERED-PRINCIPAL REGISTER
Monday, January 22, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, August 1, 2025CANCELLED SEC. 8 (6-YR)
Wednesday, October 17, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED