BELIEVE Trademark

Trademark Overview


On Monday, May 22, 1967, a trademark application was filed for BELIEVE with the United States Patent and Trademark Office. The USPTO has given the BELIEVE trademark a serial number of 72272068. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, October 10, 2017. This trademark is owned by S. C. JOHNSON & SON, INC.. The BELIEVE trademark is filed in the Cosmetics & Cleaning Products category with the following description:

POLISHING PREPARATIONS, AND POLISHING PREPARATIONS WITH CLEANING PROPERTIES FOR USE ON HARD AND FLEXIBLE SURFACES
believe

General Information


Serial Number72272068
Word MarkBELIEVE
Filing DateMonday, May 22, 1967
Status800 - REGISTERED AND RENEWED
Status DateTuesday, October 10, 2017
Registration Number0837728
Registration DateTuesday, October 31, 1967
Mark Drawing1 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesPOLISHING PREPARATIONS, AND POLISHING PREPARATIONS WITH CLEANING PROPERTIES FOR USE ON HARD AND FLEXIBLE SURFACES

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes004
Class Status Code6 - Active
Class Status DateTuesday, November 2, 1999
Primary Code004
First Use Anywhere DateThursday, March 9, 1967
First Use In Commerce DateThursday, March 9, 1967

Trademark Owner History


Party NameDIVERSEY, INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressFort Mill, SC 29708

Party NameJOHNSONDIVERSEY, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressSTURTEVANT, WI 531770902

Party NameS. C. JOHNSON & SON, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressRACINE, WI 53403

Trademark Events


Event DateEvent Description
Wednesday, March 10, 2010AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, October 10, 2017REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, October 10, 2017REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Tuesday, October 10, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Monday, August 3, 1987REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8
Saturday, October 31, 1987REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS)
Tuesday, October 23, 2007TEAS SECTION 8 & 9 RECEIVED
Monday, October 29, 2007ASSIGNED TO PARALEGAL
Wednesday, October 31, 2007REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, October 31, 2007REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Thursday, February 5, 2009CASE FILE IN TICRS
Monday, October 9, 2017TEAS SECTION 8 & 9 RECEIVED
Wednesday, February 21, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, November 20, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, July 19, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, August 2, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, October 5, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, October 5, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, October 5, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, October 5, 2023TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, October 5, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, October 5, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, July 4, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, July 12, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, November 20, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED