BELIEF IS IN THE BITE Trademark
Trademark Overview
On Thursday, November 13, 2025, a trademark application was filed for BELIEF IS IN THE BITE with the United States Patent and Trademark Office. The USPTO has given the BELIEF IS IN THE BITE trademark a serial number of 99495341. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, November 13, 2025. This trademark is owned by Smashburger IP Holder LLC. The BELIEF IS IN THE BITE trademark is filed in the Staple Food Products and Restaurant & Hotel Services categories with the following description:
Sandwiches; Hamburger sandwiches
Restaurant and bar services, including restaurant carryout services; Catering; Self service restaurants
General Information
| Serial Number | 99495341 |
| Word Mark | BELIEF IS IN THE BITE |
| Filing Date | Thursday, November 13, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Thursday, November 13, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Sandwiches; Hamburger sandwiches |
| Goods and Services | Restaurant and bar services, including restaurant carryout services; Catering; Self service restaurants |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 13, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 13, 2025 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Smashburger IP Holder LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Denver, CO 80210 |
Trademark Events
| Event Date | Event Description |
| Thursday, November 13, 2025 | NEW APPLICATION ENTERED |
| Thursday, November 13, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, November 13, 2025 | APPLICATION FILING RECEIPT MAILED |
