BEL AIR Trademark

Trademark Overview


On Thursday, August 9, 2012, a trademark application was filed for BEL AIR with the United States Patent and Trademark Office. The USPTO has given the BEL AIR trademark a serial number of 85699210. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, February 26, 2024. This trademark is owned by General Motors LLC. The BEL AIR trademark is filed in the Vehicles & Locomotive Products category with the following description:

Exterior and interior badges for motor land vehicles
bel air

General Information


Serial Number85699210
Word MarkBEL AIR
Filing DateThursday, August 9, 2012
Status800 - REGISTERED AND RENEWED
Status DateMonday, February 26, 2024
Registration Number4394946
Registration DateTuesday, September 3, 2013
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 18, 2013

Trademark Statements


Goods and ServicesExterior and interior badges for motor land vehicles

Classification Information


International Class012 - Vehicles; apparatus for locomotion by land, air, or water.
US Class Codes019, 021, 023, 031, 035, 044
Class Status Code6 - Active
Class Status DateThursday, August 16, 2012
Primary Code012
First Use Anywhere DateWednesday, October 21, 1998
First Use In Commerce DateWednesday, October 21, 1998

Trademark Owner History


Party NameGeneral Motors LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressDetroit, MI 48265-300

Party NameGeneral Motors LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressDetroit, MI 482653000

Party NameGeneral Motors LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressDetroit, MI 482653000

Trademark Events


Event DateEvent Description
Monday, October 15, 2012NON-FINAL ACTION WRITTEN
Monday, August 13, 2012NEW APPLICATION ENTERED
Thursday, August 16, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, October 5, 2012ASSIGNED TO EXAMINER
Monday, October 15, 2012NON-FINAL ACTION E-MAILED
Monday, October 15, 2012NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, April 12, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, April 12, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, April 13, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, May 6, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 15, 2013ASSIGNED TO LIE
Wednesday, May 15, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, May 29, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 18, 2013PUBLISHED FOR OPPOSITION
Tuesday, June 18, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 3, 2013REGISTERED-PRINCIPAL REGISTER
Wednesday, November 5, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, September 3, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, August 19, 2019TEAS SECTION 8 & 15 RECEIVED
Monday, August 19, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, September 25, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, September 25, 2019REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, September 25, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, June 9, 2022NOTICE OF SUIT
Thursday, June 9, 2022NOTICE OF SUIT
Thursday, June 9, 2022NOTICE OF SUIT
Saturday, September 3, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, January 26, 2023NOTICE OF SUIT
Tuesday, September 5, 2023TEAS SECTION 8 & 9 RECEIVED
Monday, February 26, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, February 26, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, May 7, 2024NOTICE OF SUIT
Friday, May 10, 2024NOTICE OF SUIT
Monday, February 17, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, February 17, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, February 17, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, October 9, 2025NOTICE OF SUIT
Monday, February 26, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, February 26, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)