| Serial Number | 88278175 |
| Word Mark | BEJOY |
| Filing Date | Sunday, January 27, 2019 |
| Status | 701 - SECTION 8 - ACCEPTED |
| Status Date | Wednesday, August 13, 2025 |
| Registration Number | 5827843 |
| Registration Date | Tuesday, August 6, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 21, 2019 |
| Description of Mark | The mark consists of wording "BEJOY" in design and a shape of a bear in the circle. |
| Goods and Services | [ Balls for games; Christmas dolls; Christmas trees of synthetic material; Dolls' houses; Dolls' rooms; Dolls; Inflatable swimming pools; Nets for sports; Novelty toys for playing jokes; Ornament hooks for Christmas trees; Plush toys; Rocking horses; Soft sculpture toys; ] Stuffed toy bears; Teddy bears [ ; Toy animals; Toy vehicles; Pet toys; Stuffed toys ] |
| Pseudo Mark | BE JOY |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 20, 2019 |
| Primary Code | 028 |
| First Use Anywhere Date | Tuesday, November 13, 2018 |
| First Use In Commerce Date | Tuesday, November 13, 2018 |
| Party Name | JIANGSU SOHO E-COMMERCE CO., LTD. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 99 - Other |
| Address | NANJING 210001 CN |
| Party Name | Jiangsu Holly Corporation |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Nanjing 210000 CN |
| Party Name | Jiangsu Holly Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Nanjing 210000 CN |
| Party Name | Jiangsu Holly Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Nanjing 210000 CN |
| Event Date | Event Description |
| Thursday, April 4, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, April 4, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, April 9, 2019 | ASSIGNED TO EXAMINER |
| Tuesday, April 9, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 1, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, January 30, 2019 | NEW APPLICATION ENTERED |
| Wednesday, February 20, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, March 21, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, May 21, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 6, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Monday, December 23, 2024 | TEAS SECTION 8 RECEIVED |
| Tuesday, May 21, 2019 | PUBLISHED FOR OPPOSITION |
| Wednesday, April 19, 2023 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, August 6, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, May 13, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, May 14, 2025 | POST REGISTRATION ACTION MAILED - SEC. 8 |
| Thursday, June 19, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, June 19, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, August 13, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Wednesday, August 13, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Sunday, June 22, 2025 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Thursday, June 19, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, June 19, 2025 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |