BEHR PREMIUM Trademark

Trademark Overview


On Monday, March 4, 2013, a trademark application was filed for BEHR PREMIUM with the United States Patent and Trademark Office. The USPTO has given the BEHR PREMIUM trademark a serial number of 85866050. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, April 17, 2024. This trademark is owned by Behr Process Corporation. The BEHR PREMIUM trademark is filed in the Chemical Products, Paint Products, Cosmetics & Cleaning Products, Computer & Software Products & Electrical & Scientific Products, Paper & Printed Material Products, and Furniture Products categories with the following description:

INTERACTIVE COMPUTER TERMINALS AND PROGRAMS FOR DISPLAYING INSTRUCTIONAL VIDEOS ON WOOD STAINING AND WATERPROOFING TECHNIQUES

PAINT COLOR CARDS; PAINT COLOR FAN DECKS; PRINTED PAINT COLOR SAMPLE CARDS AND/OR STAIN COLOR SAMPLE CARDS; PRINTED MATERIAL IN THE NATURE OF COLOR SAMPLES

RUST REMOVERS FOR CONCRETE; ETCHERS FOR CONCRETE; WOOD STRIPPING AND CLEANING PREPARATIONS; PAINT REMOVING PREPARATIONS

INTERIOR AND EXTERIOR PAINTS; TINTING BASE FOR MIXING PAINTS; COATINGS IN THE NATURE OF CLEAR FINISHES FOR WOOD; CONCRETE COLORING IN THE NATURE OF PAINT; PORCH AND FLOOR PAINTS

WATERPROOFING CHEMICAL PREPARATIONS FOR USE ON WOOD, MASONRY AND OTHER POROUS SURFACES

KIOSKS AND DISPLAY RACKS FOR DISPLAYING INTERIOR AND EXTERIOR PAINT COLOR SAMPLES AND SAMPLE CARDS
behr premium

General Information


Serial Number85866050
Word MarkBEHR PREMIUM
Filing DateMonday, March 4, 2013
Status800 - REGISTERED AND RENEWED
Status DateWednesday, April 17, 2024
Registration Number4446774
Registration DateTuesday, December 10, 2013
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, September 24, 2013

Trademark Statements


Goods and ServicesINTERACTIVE COMPUTER TERMINALS AND PROGRAMS FOR DISPLAYING INSTRUCTIONAL VIDEOS ON WOOD STAINING AND WATERPROOFING TECHNIQUES
Goods and ServicesPAINT COLOR CARDS; PAINT COLOR FAN DECKS; PRINTED PAINT COLOR SAMPLE CARDS AND/OR STAIN COLOR SAMPLE CARDS; PRINTED MATERIAL IN THE NATURE OF COLOR SAMPLES
Goods and ServicesRUST REMOVERS FOR CONCRETE; ETCHERS FOR CONCRETE; WOOD STRIPPING AND CLEANING PREPARATIONS; PAINT REMOVING PREPARATIONS
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesINTERIOR AND EXTERIOR PAINTS; TINTING BASE FOR MIXING PAINTS; COATINGS IN THE NATURE OF CLEAR FINISHES FOR WOOD; CONCRETE COLORING IN THE NATURE OF PAINT; PORCH AND FLOOR PAINTS
Goods and ServicesWATERPROOFING CHEMICAL PREPARATIONS FOR USE ON WOOD, MASONRY AND OTHER POROUS SURFACES
NOT AVAILABLE"PREMIUM"
Goods and ServicesKIOSKS AND DISPLAY RACKS FOR DISPLAYING INTERIOR AND EXTERIOR PAINT COLOR SAMPLES AND SAMPLE CARDS

Classification Information


International Class001 - Chemicals used in industry, science and photography, as well as in agriculture, horticulture and forestry; unprocessed artificial resins; unprocessed plastics; manures; fire extinguishing compositions; tempering and soldering preparations; chemical substances for preserving foodstuffs; tanning substances; adhesives used in industry.
US Class Codes001, 005, 006, 010, 026, 046
Class Status Code6 - Active
Class Status DateFriday, March 8, 2013
Primary Code001
First Use Anywhere DateWednesday, February 29, 2012
First Use In Commerce DateWednesday, February 29, 2012

International Class002 - Paints, varnishes, lacquers; preservatives against rust and against deterioration of wood; colorants; mordants; raw natural resins; metals in foil and powder form for painters, decorators, printers and artists.
US Class Codes006, 011, 016
Class Status Code6 - Active
Class Status DateFriday, March 8, 2013
Primary Code002
First Use Anywhere DateWednesday, February 29, 2012
First Use In Commerce DateWednesday, February 29, 2012

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateFriday, March 8, 2013
Primary Code003
First Use Anywhere DateWednesday, February 29, 2012
First Use In Commerce DateWednesday, February 29, 2012

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateFriday, March 8, 2013
Primary Code009
First Use Anywhere DateWednesday, February 29, 2012
First Use In Commerce DateWednesday, February 29, 2012

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateFriday, March 8, 2013
Primary Code016
First Use Anywhere DateWednesday, February 29, 2012
First Use In Commerce DateWednesday, February 29, 2012

International Class020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics.
US Class Codes002, 013, 022, 025, 032, 050
Class Status Code6 - Active
Class Status DateFriday, March 8, 2013
Primary Code020
First Use Anywhere DateWednesday, February 29, 2012
First Use In Commerce DateWednesday, February 29, 2012

Trademark Owner History


Party NameBEHR PROCESS LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressSANTA ANA, CA 92705-5044

Party NameBehr Process Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSanta Ana, CA 92705

Party NameBehr Process Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSanta Ana, CA 92704

Party NameBehr Process Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSanta Ana, CA 92704

Trademark Events


Event DateEvent Description
Monday, March 11, 2013TEAS VOLUNTARY AMENDMENT RECEIVED
Thursday, March 7, 2013NEW APPLICATION ENTERED
Friday, March 8, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, March 9, 2013NOTICE OF DESIGN SEARCH CODE MAILED
Wednesday, March 13, 2013ASSIGNED TO LIE
Thursday, March 14, 2013PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Friday, June 14, 2013ASSIGNED TO EXAMINER
Tuesday, June 18, 2013EXAMINERS AMENDMENT -WRITTEN
Wednesday, June 19, 2013EXAMINER'S AMENDMENT MAILED
Wednesday, June 19, 2013EXAMINER'S AMENDMENT ENTERED
Tuesday, July 2, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, July 23, 2013EXAMINERS AMENDMENT -WRITTEN
Tuesday, July 2, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, July 12, 2013WITHDRAWN FROM PUB - OG REVIEW QUERY
Monday, July 22, 2013PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, July 23, 2013EXAMINER'S AMENDMENT ENTERED
Tuesday, July 23, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 24, 2013EXAMINERS AMENDMENT MAILED
Thursday, July 25, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, August 5, 2013WITHDRAWN FROM PUB - OG REVIEW QUERY
Tuesday, August 13, 2013PREVIOUS ALLOWANCE COUNT WITHDRAWN
Friday, August 16, 2013EXAMINERS AMENDMENT -WRITTEN
Friday, August 16, 2013EXAMINER'S AMENDMENT ENTERED
Monday, August 19, 2013EXAMINERS AMENDMENT MAILED
Monday, August 19, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, August 19, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, September 4, 2013NOTICE OF PUBLICATION
Tuesday, September 24, 2013PUBLISHED FOR OPPOSITION
Tuesday, December 10, 2013REGISTERED-PRINCIPAL REGISTER
Friday, June 30, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, September 28, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, December 10, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, June 9, 2020TEAS SECTION 8 & 15 RECEIVED
Friday, August 28, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, August 28, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, August 28, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, December 10, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, December 11, 2023TEAS SECTION 8 & 9 RECEIVED
Wednesday, April 17, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, April 17, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, April 17, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, April 17, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, June 20, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP