BEHR PREMIUM Trademark

Trademark Overview


On Monday, October 8, 2012, a trademark application was filed for BEHR PREMIUM with the United States Patent and Trademark Office. The USPTO has given the BEHR PREMIUM trademark a serial number of 85748054. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, November 14, 2023. This trademark is owned by Behr Process Corporation. The BEHR PREMIUM trademark is filed in the Chemical Products, Paint Products, and Cosmetics & Cleaning Products categories with the following description:

PORCH AND FLOOR PAINTS; PRIMERS; SEALERS, NAMELY, CONCRETE AND OTHER MASONRY SEALERS; STAINS

[ ETCHERS, NAMELY, ETCHING GELS AND ETCHING SOLUTIONS; DEGREASERS FOR USE ON CONCRETE AND OTHER MASONRY SURFACES ]

[ DEGREASING PREPARATIONS NOT USED IN MANUFACTURING PROCESSES FOR USE ON CONCRETE AND OTHER MASONRY SURFACES; CONCRETE CLEANERS; DEGREASERS NOT USED IN MANUFACTURING PROCESSES FOR USE ON CONCRETE AND OTHER MASONRY SURFACES; RUST REMOVERS ]
behr premium

General Information


Serial Number85748054
Word MarkBEHR PREMIUM
Filing DateMonday, October 8, 2012
Status800 - REGISTERED AND RENEWED
Status DateTuesday, November 14, 2023
Registration Number4405862
Registration DateTuesday, September 24, 2013
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, July 9, 2013

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of the word "BEHR" and the design of a bear over the word "PREMIUM" in a rectangle with a border.
Goods and ServicesPORCH AND FLOOR PAINTS; PRIMERS; SEALERS, NAMELY, CONCRETE AND OTHER MASONRY SEALERS; STAINS
Goods and Services[ ETCHERS, NAMELY, ETCHING GELS AND ETCHING SOLUTIONS; DEGREASERS FOR USE ON CONCRETE AND OTHER MASONRY SURFACES ]
NOT AVAILABLE"PREMIUM"
Goods and Services[ DEGREASING PREPARATIONS NOT USED IN MANUFACTURING PROCESSES FOR USE ON CONCRETE AND OTHER MASONRY SURFACES; CONCRETE CLEANERS; DEGREASERS NOT USED IN MANUFACTURING PROCESSES FOR USE ON CONCRETE AND OTHER MASONRY SURFACES; RUST REMOVERS ]

Classification Information


International Class001 - Chemicals used in industry, science and photography, as well as in agriculture, horticulture and forestry; unprocessed artificial resins; unprocessed plastics; manures; fire extinguishing compositions; tempering and soldering preparations; chemical substances for preserving foodstuffs; tanning substances; adhesives used in industry.
US Class Codes001, 005, 006, 010, 026, 046
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateSunday, November 3, 2019
Primary Code001
First Use Anywhere DateFriday, January 7, 2005
First Use In Commerce DateFriday, January 7, 2005

International Class002 - Paints, varnishes, lacquers; preservatives against rust and against deterioration of wood; colorants; mordants; raw natural resins; metals in foil and powder form for painters, decorators, printers and artists.
US Class Codes006, 011, 016
Class Status Code6 - Active
Class Status DateMonday, October 15, 2012
Primary Code002
First Use Anywhere DateFriday, January 9, 2009
First Use In Commerce DateFriday, January 9, 2009

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateSunday, November 3, 2019
Primary Code003
First Use Anywhere DateFriday, January 7, 2005
First Use In Commerce DateFriday, January 7, 2005

Trademark Owner History


Party NameBEHR PROCESS LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressSANTA ANA, CA 92705-5044
US

Party NameBehr Process Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSanta Ana, CA 92705
US

Party NameBehr Process Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSanta Ana, CA 92704
US

Party NameBehr Process Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSanta Ana, CA 92704
US

Trademark Events


Event DateEvent Description
Thursday, October 11, 2012NEW APPLICATION ENTERED
Monday, October 15, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, October 16, 2012NOTICE OF DESIGN SEARCH CODE MAILED
Tuesday, October 23, 2012ASSIGNED TO EXAMINER
Tuesday, October 30, 2012NON-FINAL ACTION WRITTEN
Wednesday, October 31, 2012NON-FINAL ACTION MAILED
Thursday, April 25, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, April 25, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, April 25, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, May 15, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, May 31, 2013ASSIGNED TO LIE
Wednesday, June 5, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, June 19, 2013NOTICE OF PUBLICATION
Tuesday, July 9, 2013PUBLISHED FOR OPPOSITION
Tuesday, September 24, 2013REGISTERED-PRINCIPAL REGISTER
Friday, June 30, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, September 28, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, September 24, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, September 24, 2019TEAS SECTION 8 & 15 RECEIVED
Sunday, November 3, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sunday, November 3, 2019REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sunday, November 3, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, September 24, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, September 14, 2023TEAS SECTION 8 & 9 RECEIVED
Tuesday, November 14, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, November 14, 2023REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, November 14, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, June 20, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, April 14, 2026TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, April 14, 2026APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, April 14, 2026TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, April 14, 2026ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, April 14, 2026TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, April 14, 2026TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS