Trademark Overview
On Wednesday, December 31, 2025, a trademark application was filed for BEHOOVE with the United States Patent and Trademark Office. The USPTO has given the BEHOOVE trademark a serial number of 99574481. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, December 31, 2025. This trademark is owned by Full Stop Gallery. The BEHOOVE trademark is filed in the Paper & Printed Material Products, Clothing & Apparel Products, Advertising, and Business and Retail Services categories with the following description:
Clothing for men, women, and children, namely, t-shirts, shirts, sweatshirts, hooded sweatshirts, tank tops, athletic tops, sports bras, leggings, athletic pants, sweatpants, shorts, athletic shorts; Headwear, namely, hats, caps, beanies, headbands; all of the foregoing featuring branding, motivational messages, and personal development themes related to wellness and self-improvement
Online retail store services featuring books, electronic publications, journals, workbooks, clothing, headwear, athletic apparel, drinkware, mugs, posters, stickers, home goods, and personal development products; Online retail store services in the field of personal transformation, self-improvement, wellness, and motivational products
Educational kits sold as a unit in the field of Personal Transformation consisting primarily of printed Printed books, Printed journals, Printed Children's books, Printed Posters; Stickers; Decals; Printed instructional materials in the field of personal transformation, masculine development, self-improvement, and wellness; Downloadable electronic books Downloadable educational guides and manuals, in the field of personal transformation, masculine development, self-improvement, and wellness. and also including DVDs
