BEHIND THE FEED Trademark

Trademark Overview


On Monday, June 30, 2025, a trademark application was filed for BEHIND THE FEED with the United States Patent and Trademark Office. The USPTO has given the BEHIND THE FEED trademark a serial number of 99260231. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Monday, June 30, 2025. The BEHIND THE FEED trademark is filed in the Advertising, Business and Retail Services, Communication Services, Computer & Software Products & Electrical & Scientific Products, Education & Entertainment Services, Computer & Software Services & Scientific Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Providing a website featuring blogs and non-downloadable publications in the nature of articles, essays and personal narratives in the field(s) of mental wellness, emotional health, and personal development.; On-line video journals, namely, vlogs featuring nondownloadable videos in the field of mental wellness, emotional health, and personal development, created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring wellness through a variety of lived experiences and disciplines.; Providing online, non-downloadable, short-form videos in the field of mental wellness, emotional health, and personal development, featuring live and asynchronously delivered recorded content created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sp...

Downloadable mobile applications for providing information in the field of mental health and wellness.; Downloadable mobile applications for accessing a marketplace featuring wellness-related services and content.; Downloadable mobile applications for participating in virtual support groups.

Streaming of audio and video tethered downloads; Over-the-top (OTT) streaming of audiovisual and multimedia content in the fields of mental wellness, emotional health, and personal development, featuring live and recorded content created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring wellness through a variety of lived experiences, disciplines and material; Streaming of audiovisual and multimedia content in the fields of mental wellness, emotional health, and personal development, featuring live and recorded content created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring wellness through a variety of lived experiences, disciplines and material on the Internet

Providing a website featuring an online marketplace for exchanging goods and services with other users; Provision of an on-line marketplace for buyers and sellers of streaming and non-downloadable video, audio, text, and interactive content in the field of mental wellness and personal development; downloadable materials including workbooks and guides; live events, workshops, and facilitated groups; creator-run subscriptions providing ongoing access to insights, tools, services, and experiences; related content and services offered by individuals from diverse professional and creative backgrounds.

Providing a web site featuring information in the field of mental health and wellness; Providing mental health and wellness information via social media mobile applications; Providing mental health and wellness information via social media websites; Consulting services in the field of mental health and wellness; Providing health information via social media websites; Providing health information via social media mobile applications

Providing a web site allowing users to upload on-line videos for sharing with others for motivational and inspirational purposes; Computer services, namely, creating an on-line community for registered users to share personal wellness content, participate in peer discussions, form virtual support groups, facilitate live virtual events, and engage in social networking related to mental wellness, emotional health, and personal development.; Providing on-line non-downloadable software for recommending customized content in the field of mental wellness, emotional health, and personal development, based on user behavior and preferences.; Providing on-line non-downloadable software for users and content creators to access analytics and engagement metrics for non-downloadable video, audio, and text content related to mental wellness and personal development.; Providing on-line non-downloadable software for enabling users to create, manage, and operate digital storefronts, schedule services, a...
behind the feed

General Information


Serial Number99260231
Word MarkBEHIND THE FEED
Filing DateMonday, June 30, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateMonday, June 30, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesProviding a website featuring blogs and non-downloadable publications in the nature of articles, essays and personal narratives in the field(s) of mental wellness, emotional health, and personal development.; On-line video journals, namely, vlogs featuring nondownloadable videos in the field of mental wellness, emotional health, and personal development, created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring wellness through a variety of lived experiences and disciplines.; Providing online, non-downloadable, short-form videos in the field of mental wellness, emotional health, and personal development, featuring live and asynchronously delivered recorded content created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring wellness through a variety of lived experiences and disciplines via social media websites; Providing online, non-downloadable, short-form videos in the field of mental wellness, emotional health, and personal development, featuring live and asynchronously delivered recorded content created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring wellness through a variety of lived experiences and disciplines via social media mobile applications; Providing online non-downloadable videos in the field of mental wellness, emotional health, and personal development, featuring live and asynchronously delivered recorded content created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring wellness through a variety of lived experiences and disciplines.; Providing online non-downloadable visual and audio recordings featuring live and asynchronously delivered recorded content created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring mental wellness, emotional health, and personal development, through a variety of lived experiences and disciplines.
Goods and ServicesDownloadable mobile applications for providing information in the field of mental health and wellness.; Downloadable mobile applications for accessing a marketplace featuring wellness-related services and content.; Downloadable mobile applications for participating in virtual support groups.
Goods and ServicesStreaming of audio and video tethered downloads; Over-the-top (OTT) streaming of audiovisual and multimedia content in the fields of mental wellness, emotional health, and personal development, featuring live and recorded content created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring wellness through a variety of lived experiences, disciplines and material; Streaming of audiovisual and multimedia content in the fields of mental wellness, emotional health, and personal development, featuring live and recorded content created by individuals from diverse professional, cultural, and creative backgrounds, including but not limited to health, entertainment, education, nutrition, entrepreneurship, and sports, exploring wellness through a variety of lived experiences, disciplines and material on the Internet
Goods and ServicesProviding a website featuring an online marketplace for exchanging goods and services with other users; Provision of an on-line marketplace for buyers and sellers of streaming and non-downloadable video, audio, text, and interactive content in the field of mental wellness and personal development; downloadable materials including workbooks and guides; live events, workshops, and facilitated groups; creator-run subscriptions providing ongoing access to insights, tools, services, and experiences; related content and services offered by individuals from diverse professional and creative backgrounds.
Goods and ServicesProviding a web site featuring information in the field of mental health and wellness; Providing mental health and wellness information via social media mobile applications; Providing mental health and wellness information via social media websites; Consulting services in the field of mental health and wellness; Providing health information via social media websites; Providing health information via social media mobile applications
Goods and ServicesProviding a web site allowing users to upload on-line videos for sharing with others for motivational and inspirational purposes; Computer services, namely, creating an on-line community for registered users to share personal wellness content, participate in peer discussions, form virtual support groups, facilitate live virtual events, and engage in social networking related to mental wellness, emotional health, and personal development.; Providing on-line non-downloadable software for recommending customized content in the field of mental wellness, emotional health, and personal development, based on user behavior and preferences.; Providing on-line non-downloadable software for users and content creators to access analytics and engagement metrics for non-downloadable video, audio, and text content related to mental wellness and personal development.; Providing on-line non-downloadable software for enabling users to create, manage, and operate digital storefronts, schedule services, and facilitate transactions related to mental wellness, emotional health, and personal development.; Providing on-line non-downloadable software for users and content creators to create, access, and share multimedia content, participate in virtual communities, and access a marketplace related to mental wellness and personal development, through a web-based platform optimized for mobile use.; Providing an online non-downloadable Internet-based system application featuring technology enabling users to upload, display, post, create, and share text, video, audio, images, and multimedia content related to mental wellness, emotional health, and personal development, including live and asynchronous sharing, and reflecting diverse lived experiences across such fields as health, education, entertainment, and sports.

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, June 30, 2025
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateMonday, June 30, 2025
Primary Code038
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateMonday, June 30, 2025
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateMonday, June 30, 2025
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, June 30, 2025
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, June 30, 2025
Primary Code044
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameNOT AVAILABLE
Party Type10 - Original Applicant
Legal Entity Type01 - Individual
AddressClearwater, FL 33763

Trademark Events


Event DateEvent Description
Monday, June 30, 2025NEW APPLICATION ENTERED
Monday, June 30, 2025APPLICATION FILING RECEIPT MAILED
Monday, June 30, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED