| Serial Number | 75481344 |
| Word Mark | BEHIND EVERY GREAT BRAND IS A GREAT IDEA |
| Filing Date | Thursday, May 7, 1998 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, September 24, 2010 |
| Registration Number | 2320376 |
| Registration Date | Tuesday, February 22, 2000 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 30, 1999 |
| Goods and Services | Books, brochures, printed instructional and teaching materials in the field of branding |
| Goods and Services | Business marketing consultation services; conducting business and marketing research surveys; advertising services for others, namely, creating corporate brand names, logos and corporate identities; business management services in the field of brand names, namely, brand evaluation, brand positioning, brand strategy, and consultation services related thereto; creating trademarks for others |
| Goods and Services | Financial valuation of trademarks and business goodwill created by trademarks |
| Goods and Services | Consultation and design services for others in the fields of brand names and logos, corporate identities, package design, graphic design of business stationery and promotional materials; design of retail space, retail kiosks and interactive media space for others; product research and development; intellectual property consultation |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, September 24, 2010 |
| Primary Code | 016 |
| First Use Anywhere Date | Wednesday, December 31, 1997 |
| First Use In Commerce Date | Wednesday, December 31, 1997 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, September 24, 2010 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, December 31, 1997 |
| First Use In Commerce Date | Wednesday, December 31, 1997 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, September 24, 2010 |
| Primary Code | 036 |
| First Use Anywhere Date | Wednesday, December 31, 1997 |
| First Use In Commerce Date | Wednesday, December 31, 1997 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, September 24, 2010 |
| Primary Code | 042 |
| First Use Anywhere Date | Wednesday, December 31, 1997 |
| First Use In Commerce Date | Wednesday, December 31, 1997 |
| Party Name | INTERBRAND GROUP |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 11 - Company |
| Address | LONDON NW1 5QT |
| Party Name | Interbrand Group Limited |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 11 - Company |
| Address | London NW1 5QT GB |
| Party Name | Interbrand Group Limited |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 11 - Company |
| Address | London WC2E 9JT |
| Party Name | Interbrand Group Limited |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 11 - Company |
| Address | London WC2E 9JT |
| Event Date | Event Description |
| Friday, September 24, 2010 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Wednesday, June 21, 2006 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, June 15, 2006 | ASSIGNED TO PARALEGAL |
| Friday, March 24, 2006 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Friday, May 12, 2006 | CASE FILE IN TICRS |
| Friday, March 24, 2006 | PAPER RECEIVED |
| Friday, February 4, 2005 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, February 22, 2000 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 30, 1999 | PUBLISHED FOR OPPOSITION |
| Friday, October 29, 1999 | NOTICE OF PUBLICATION |
| Monday, August 9, 1999 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, July 1, 1999 | EXAMINER'S AMENDMENT MAILED |
| Friday, February 12, 1999 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, March 17, 1999 | LETTER OF SUSPENSION MAILED |
| Monday, March 15, 1999 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Wednesday, March 10, 1999 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 10, 1999 | USE AMENDMENT ACCEPTED |
| Friday, March 5, 1999 | AMENDMENT TO USE PROCESSING COMPLETE |
| Friday, February 12, 1999 | USE AMENDMENT FILED |
| Friday, September 4, 1998 | NON-FINAL ACTION MAILED |
| Monday, August 24, 1998 | ASSIGNED TO EXAMINER |