| Serial Number | 77340175 |
| Word Mark | BEHEALTHY.COM INFORMATION FOR A HEALTHY LIFESTYLE |
| Filing Date | Thursday, November 29, 2007 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, August 2, 2019 |
| Registration Number | 3552923 |
| Registration Date | Tuesday, December 30, 2008 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 14, 2008 |
| Indication of Colors claimed | The color(s) blue and white is/are claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "INFORMATION FOR A HEALTHY LIFESTYLE" |
| Description of Mark | The mark consists of a blue box with rounded corners containing the stylized wording in white "BEHEALTHY.COM" and the stylized wording in white "INFORMATION FOR A HEALTHY LIFESTYLE" appearing directly underneath. |
| Goods and Services | Providing online information and news in the field of health, health care, medical conditions, mental and physical wellness, medicine, nutrition, pregnancy, and the physical health effects of aging |
| Pseudo Mark | BE HEALTHY INFORMATION FOR A HEALTHY LIFESTYLE |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, August 2, 2019 |
| Primary Code | 044 |
| First Use Anywhere Date | Sunday, January 1, 2006 |
| First Use In Commerce Date | Sunday, January 1, 2006 |
| Party Name | Blue Cross Blue Shield of Alabama |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Birmingham, AL 35298 |
| Party Name | Blue Cross Blue Shield of Alabama |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Birmingham, AL 35298 |
| Party Name | Blue Cross Blue Shield of Alabama |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Birmingham, AL 35298 |
| Event Date | Event Description |
| Friday, August 2, 2019 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Saturday, December 30, 2017 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Monday, December 15, 2014 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Monday, December 15, 2014 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, December 15, 2014 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, November 25, 2014 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, November 4, 2010 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, December 30, 2008 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 14, 2008 | PUBLISHED FOR OPPOSITION |
| Wednesday, September 24, 2008 | NOTICE OF PUBLICATION |
| Friday, September 5, 2008 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, September 4, 2008 | ASSIGNED TO LIE |
| Wednesday, August 27, 2008 | EXAMINERS AMENDMENT MAILED |
| Tuesday, August 26, 2008 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, August 26, 2008 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, August 26, 2008 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, August 20, 2008 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, August 20, 2008 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, August 20, 2008 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, March 26, 2008 | NON-FINAL ACTION MAILED |
| Tuesday, March 25, 2008 | NON-FINAL ACTION WRITTEN |
| Tuesday, March 11, 2008 | ASSIGNED TO EXAMINER |
| Wednesday, December 5, 2007 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Tuesday, December 4, 2007 | NEW APPLICATION ENTERED IN TRAM |