| Serial Number | 75494675 |
| Word Mark | BEHAVIOR CHANGE ... ISN'T THAT WHAT IT'S ALL ABOUT? |
| Filing Date | Monday, June 1, 1998 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Wednesday, August 7, 2019 |
| Registration Number | 2262997 |
| Registration Date | Tuesday, July 20, 1999 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 27, 1999 |
| Goods and Services | Business consultation services |
| Goods and Services | Educational services, namely, providing training programs in the field of workplace learning |
| Pseudo Mark | BEHAVIOR CHANGE IS NOT THAT WHAT IT IS ALL ABOUT |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 15, 1998 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, May 31, 1994 |
| First Use In Commerce Date | Tuesday, April 30, 1996 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 15, 1998 |
| Primary Code | 041 |
| First Use Anywhere Date | Tuesday, May 31, 1994 |
| First Use In Commerce Date | Tuesday, April 30, 1996 |
| Party Name | APPLIED LEARNING SYSTEMS, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | GAINESVILLE, FL 326358483 |
| Party Name | ALESYS, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Alachua, FL 32615 |
| Party Name | ALESYS, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Gainesville, FL 32605 |
| Party Name | ALESYS, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Gainesville, FL 32605 |
| Event Date | Event Description |
| Wednesday, August 7, 2019 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Wednesday, August 7, 2019 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) |
| Wednesday, August 7, 2019 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Wednesday, August 7, 2019 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, July 17, 2019 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, July 10, 2019 | TEAS SECTION 8 & 9 RECEIVED |
| Tuesday, December 8, 2009 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Tuesday, December 8, 2009 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Wednesday, November 18, 2009 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED |
| Wednesday, November 18, 2009 | FAX RECEIVED |
| Tuesday, October 6, 2009 | PAPER RECEIVED |
| Friday, August 28, 2009 | POST REGISTRATION ACTION MAILED - SEC. 8 & 9 |
| Monday, August 3, 2009 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, August 3, 2009 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, July 21, 2009 | ASSIGNED TO PARALEGAL |
| Tuesday, July 7, 2009 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED |
| Tuesday, July 7, 2009 | PAPER RECEIVED |
| Friday, July 6, 2007 | CASE FILE IN TICRS |
| Wednesday, February 8, 2006 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Friday, January 13, 2006 | REGISTERED - SEC. 8 (6-YR) FILED |
| Friday, January 13, 2006 | PAPER RECEIVED |
| Monday, October 3, 2005 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, July 20, 1999 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 27, 1999 | PUBLISHED FOR OPPOSITION |
| Friday, March 26, 1999 | NOTICE OF PUBLICATION |
| Tuesday, January 19, 1999 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, January 4, 1999 | EXAMINER'S AMENDMENT MAILED |
| Thursday, December 31, 1998 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Saturday, December 5, 1998 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, December 4, 1998 | ASSIGNED TO EXAMINER |