| Serial Number | 98871374 |
| Word Mark | BEEF LOVING TEXANS |
| Filing Date | Monday, November 25, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, August 12, 2025 |
| Registration Number | 7889088 |
| Registration Date | Tuesday, August 12, 2025 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 24, 2025 |
| Goods and Services | Online journals, namely, blogs featuring the beef and beef products industry, cooking tips and shopping ideas; providing a website featuring non-downloadable videos in the fields of beef, beef products, food, restaurants, the food industry, culture, and travel; entertainment services, namely, providing an ongoing television series and online video series in the fields of food, restaurants, the food industry, culture, and travel |
| Description of Mark | The mark consists of a square containing the word "BEEF" over the word "LOVING" over an underline over the word "TEXANS", with a star in place of the "X" in "TEXANS". |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Association services, namely, promoting the interest of the beef and beef products industry by disseminating advertising and promotional material and consumer and industry information about beef and beef products; advertising services in the fields of beef and beef products; promoting and marketing the goods and services of others by television, digital television, radio, newspapers, magazines, web sites, social media, and billboards in the fields of beef and beef products; providing consumer information in the fields of beef and beef products; providing information in the field of the beef and beef product industry; promoting public awareness of shopping locally; arranging and conducting reward programs to promote beef products and restaurants |
| Goods and Services | Providing a website featuring cooking tips; providing a website featuring information in the fields of recipes and cooking |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, November 25, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, February 18, 2016 |
| First Use In Commerce Date | Thursday, February 18, 2016 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, November 25, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, February 18, 2016 |
| First Use In Commerce Date | Thursday, February 18, 2016 |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, November 25, 2024 |
| Primary Code | 043 |
| First Use Anywhere Date | Thursday, February 18, 2016 |
| First Use In Commerce Date | Thursday, February 18, 2016 |
| Party Name | Texas Beef Council |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Austin, TX 78726 |
| Party Name | Texas Beef Council |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Austin, TX 78726 |
| Party Name | Texas Beef Council |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Austin, TX 78726 |
| Event Date | Event Description |
| Monday, November 25, 2024 | NEW APPLICATION ENTERED |
| Tuesday, May 13, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, May 13, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, May 16, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, June 18, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 24, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 24, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 12, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 12, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Sunday, May 25, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |