BECAUSE YOU DESERVE BETTER Trademark

Trademark Overview


On Monday, May 1, 2006, a trademark application was filed for BECAUSE YOU DESERVE BETTER with the United States Patent and Trademark Office. The USPTO has given the BECAUSE YOU DESERVE BETTER trademark a serial number of 78873592. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, March 30, 2017. This trademark is owned by The Payday Loan Store of Illnois, Inc.. The BECAUSE YOU DESERVE BETTER trademark is filed in the Insurance & Financial Services category with the following description:

Financial services, namely, short term loan services in the nature of payday loan advances and check cashing services
because you deserve better

General Information


Serial Number78873592
Word MarkBECAUSE YOU DESERVE BETTER
Filing DateMonday, May 1, 2006
Status800 - REGISTERED AND RENEWED
Status DateThursday, March 30, 2017
Registration Number3209137
Registration DateTuesday, February 13, 2007
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 28, 2006

Trademark Statements


Goods and ServicesFinancial services, namely, short term loan services in the nature of payday loan advances and check cashing services

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, May 5, 2006
Primary Code036
First Use Anywhere DateWednesday, July 6, 2005
First Use In Commerce DateWednesday, July 6, 2005

Trademark Owner History


Party NamePLS FINANCIAL SERVICES, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressCHICAGO, IL 60606

Party NamePLS FINANCIAL SERVICES, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressCHICAGO, IL 60607

Party NamePLS FINANCIAL SERVICES, INC.
Party Type11 - New Owner Before Publication
Legal Entity Type03 - Corporation
AddressCHICAGO, IL 60607

Party NameThe Payday Loan Store of Illnois, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressChicago, IL 60607

Trademark Events


Event DateEvent Description
Thursday, March 14, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, March 14, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, March 30, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, March 30, 2017REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Thursday, March 30, 2017REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, March 30, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, February 2, 2017TEAS SECTION 8 & 9 RECEIVED
Thursday, February 2, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Saturday, February 13, 2016COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, April 1, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, February 20, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, February 20, 2013REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, February 19, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, February 5, 2013TEAS SECTION 8 & 15 RECEIVED
Thursday, August 21, 2008ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, August 21, 2008TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, February 13, 2007REGISTERED-PRINCIPAL REGISTER
Tuesday, November 28, 2006PUBLISHED FOR OPPOSITION
Wednesday, November 8, 2006NOTICE OF PUBLICATION
Tuesday, October 10, 2006LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, October 6, 2006ASSIGNED TO LIE
Saturday, September 30, 2006APPROVED FOR PUB - PRINCIPAL REGISTER
Saturday, September 30, 2006ASSIGNED TO EXAMINER
Wednesday, August 2, 2006AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, May 5, 2006NEW APPLICATION ENTERED IN TRAM