BECAUSE OF ALICE Trademark
Trademark Overview
On Wednesday, January 10, 2024, a trademark application was filed for BECAUSE OF ALICE with the United States Patent and Trademark Office. The USPTO has given the BECAUSE OF ALICE trademark a serial number of 98350628. The federal status of this trademark filing is SECOND EXTENSION - GRANTED as of Monday, October 20, 2025. This trademark is owned by Because of Alice Ltd. The BECAUSE OF ALICE trademark is filed in the Advertising, Business and Retail Services category with the following description:
On-line retail store services featuring apparel and accessories; Retail store services featuring apparel and accessories
General Information
| Serial Number | 98350628 |
| Word Mark | BECAUSE OF ALICE |
| Filing Date | Wednesday, January 10, 2024 |
| Status | 731 - SECOND EXTENSION - GRANTED |
| Status Date | Monday, October 20, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 10, 2024 |
Trademark Statements
| Goods and Services | On-line retail store services featuring apparel and accessories; Retail store services featuring apparel and accessories |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 10, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Because of Alice Ltd |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Redditch B987FX
GB |
| Party Name | Because of Alice Ltd |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Redditch B987FX
GB |
Trademark Events
| Event Date | Event Description |
| Wednesday, January 10, 2024 | NEW APPLICATION ENTERED |
| Monday, April 29, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, August 6, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, August 6, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 21, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 10, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 10, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 5, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, April 8, 2025 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, April 8, 2025 | SOU EXTENSION 1 FILED |
| Tuesday, April 8, 2025 | SOU EXTENSION 1 GRANTED |
| Wednesday, April 9, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, October 7, 2025 | TEAS PETITION TO AMEND BASIS RECEIVED |
| Monday, October 20, 2025 | SOU TEAS EXTENSION RECEIVED |
| Monday, October 20, 2025 | SOU EXTENSION 2 FILED |
| Monday, October 20, 2025 | SOU EXTENSION 2 GRANTED |
| Tuesday, October 21, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
