BECAUSE LIFE ISN'T LIVED IN THE SHADE! Trademark
Trademark Overview
On Wednesday, February 14, 2024, a trademark application was filed for BECAUSE LIFE ISN'T LIVED IN THE SHADE! with the United States Patent and Trademark Office. The USPTO has given the BECAUSE LIFE ISN'T LIVED IN THE SHADE! trademark a serial number of 98405772. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, October 22, 2024. This trademark is owned by L-UV SKIN LLC. The BECAUSE LIFE ISN'T LIVED IN THE SHADE! trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Cosmetic sunscreen preparations; Cosmetic suntan lotions; Sunscreen preparations
General Information
| Serial Number | 98405772 |
| Word Mark | BECAUSE LIFE ISN'T LIVED IN THE SHADE! |
| Filing Date | Wednesday, February 14, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, October 22, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, October 22, 2024 |
Trademark Statements
| Pseudo Mark | BECAUSE LIFE IS NOT LIVED IN THE SHADE |
| Goods and Services | Cosmetic sunscreen preparations; Cosmetic suntan lotions; Sunscreen preparations |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 14, 2024 |
| Primary Code | 003 |
| First Use Anywhere Date | Saturday, June 1, 2024 |
| First Use In Commerce Date | Saturday, June 1, 2024 |
Trademark Owner History
| Party Name | L-UV SKIN LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Fort Lauderdale, FL 33316 |
| Party Name | L-UV SKIN LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Fort Lauderdale, FL 33316 |
Trademark Events
| Event Date | Event Description |
| Wednesday, February 14, 2024 | NEW APPLICATION ENTERED |
| Monday, March 4, 2024 | TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED |
| Tuesday, March 5, 2024 | TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED |
| Tuesday, March 5, 2024 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Sunday, June 16, 2024 | TEAS AMENDMENT OF USE RECEIVED |
| Sunday, June 16, 2024 | USE AMENDMENT FILED |
| Sunday, June 16, 2024 | AMENDMENT TO USE PROCESSING COMPLETE |
| Monday, March 4, 2024 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Monday, June 17, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, September 5, 2024 | ASSIGNED TO EXAMINER |
| Thursday, September 12, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, September 12, 2024 | USE AMENDMENT ACCEPTED |
| Wednesday, October 2, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 22, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 22, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
