BECAUSE IT'S HOW YOU LIVE THAT MATTERS Trademark

Trademark Overview


On Tuesday, July 16, 2013, a trademark application was filed for BECAUSE IT'S HOW YOU LIVE THAT MATTERS with the United States Patent and Trademark Office. The USPTO has given the BECAUSE IT'S HOW YOU LIVE THAT MATTERS trademark a serial number of 86011201. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, October 31, 2024. This trademark is owned by HHHunt Corporation. The BECAUSE IT'S HOW YOU LIVE THAT MATTERS trademark is filed in the Insurance & Financial Services and Construction & Repair Services categories with the following description:

Real estate development in the areas of residential real estate, homebuilding and assisted living

Real estate brokerage and real estate management services in the areas of residential real estate and assisted living
because it's how you live that matters

General Information


Serial Number86011201
Word MarkBECAUSE IT'S HOW YOU LIVE THAT MATTERS
Filing DateTuesday, July 16, 2013
Status800 - REGISTERED AND RENEWED
Status DateThursday, October 31, 2024
Registration Number4581619
Registration DateTuesday, August 5, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 3, 2013

Trademark Statements


Goods and ServicesReal estate development in the areas of residential real estate, homebuilding and assisted living
Goods and ServicesReal estate brokerage and real estate management services in the areas of residential real estate and assisted living

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, July 23, 2013
Primary Code036
First Use Anywhere DateFriday, January 31, 2014
First Use In Commerce DateFriday, January 31, 2014

International Class037 - Building construction; repair; installation services.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateTuesday, July 23, 2013
Primary Code037
First Use Anywhere DateFriday, January 31, 2014
First Use In Commerce DateFriday, January 31, 2014

Trademark Owner History


Party NameHHHunt Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBlacksburg, VA 24060

Party NameHHHunt Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBlacksburg, VA 24060

Party NameHHHunt Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBlacksburg, VA 24060

Trademark Events


Event DateEvent Description
Tuesday, July 23, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, October 30, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, December 3, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Friday, July 19, 2013NEW APPLICATION ENTERED
Tuesday, October 29, 2013ASSIGNED TO EXAMINER
Wednesday, November 13, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 3, 2013PUBLISHED FOR OPPOSITION
Tuesday, January 28, 2014NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, May 30, 2014TEAS STATEMENT OF USE RECEIVED
Friday, May 30, 2014SOU TEAS EXTENSION RECEIVED
Friday, May 30, 2014USE AMENDMENT FILED
Wednesday, June 18, 2014CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, June 25, 2014STATEMENT OF USE PROCESSING COMPLETE
Thursday, June 26, 2014ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, June 28, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, May 30, 2014SOU EXTENSION 1 FILED
Wednesday, June 25, 2014SOU EXTENSION 1 GRANTED
Thursday, June 26, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, August 5, 2014REGISTERED-PRINCIPAL REGISTER
Monday, August 5, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, September 29, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, July 28, 2020TEAS SECTION 8 & 15 RECEIVED
Thursday, September 24, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, September 29, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, August 5, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, August 5, 2024TEAS SECTION 8 & 9 RECEIVED
Thursday, October 31, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, October 31, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Thursday, October 31, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, October 31, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED