BECAUSE IT'S BETTER FOR DOGS Trademark
Trademark Overview
On Monday, March 31, 2025, a trademark application was filed for BECAUSE IT'S BETTER FOR DOGS with the United States Patent and Trademark Office. The USPTO has given the BECAUSE IT'S BETTER FOR DOGS trademark a serial number of 99112969. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, September 30, 2025. This trademark is owned by Scott Pet BIB, Inc.. The BECAUSE IT'S BETTER FOR DOGS trademark is filed in the Natural Agricultural Products category with the following description:
Dog food; Edible dog treats
General Information
| Serial Number | 99112969 |
| Word Mark | BECAUSE IT'S BETTER FOR DOGS |
| Filing Date | Monday, March 31, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, September 30, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 30, 2025 |
Trademark Statements
| Pseudo Mark | BECAUSE IT IS BETTER FOR DOGS |
| Goods and Services | Dog food; Edible dog treats |
Classification Information
| International Class | 031 - Agricultural, horticultural and forestry products and grains not included in other classes; live animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals; malt. |
| US Class Codes | 001, 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 31, 2025 |
| Primary Code | 031 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Scott Pet BIB, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Rockville, IN 47872 |
| Party Name | Scott Pet BIB, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Rockville, IN 47872 |
Trademark Events
| Event Date | Event Description |
| Monday, March 31, 2025 | NEW APPLICATION ENTERED |
| Monday, March 31, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, August 28, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, September 3, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 24, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 30, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 30, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, August 13, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |