BECAUSE IT MATTERS Trademark

Trademark Overview


On Monday, February 17, 2025, a trademark application was filed for BECAUSE IT MATTERS with the United States Patent and Trademark Office. The USPTO has given the BECAUSE IT MATTERS trademark a serial number of 99044191. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, April 8, 2025. This trademark is owned by Phoenix Intangibles Holding Company. The BECAUSE IT MATTERS trademark is filed in the Advertising, Business and Retail Services category with the following description:

Retail pharmacy services; Supermarket services; Retail grocery stores; Online retail grocery store services featuring pickup services and home delivery; Promoting the goods, services and gift cards of others by offering discounts on the price of gasoline and groceries; Retail store services featuring groceries, pharmacy items and gasoline provided via downloadable mobile applications; Promoting the goods and services of others by means of a loyalty program, a discount program, a promotional program and an incentive awards program, whereby points are earned or awarded for purchases made by members which can then be redeemed for discounts on fuel and groceries; Provision, organization and administration of loyalty, discount, promotional and incentive award programs, namely, managing and tracking the transfer and redemption of points that are earned or awarded for purchases made by members; providing incentive awards program through issuance and processing of points of value to customers
because it matters

General Information


Serial Number99044191
Word MarkBECAUSE IT MATTERS
Filing DateMonday, February 17, 2025
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, April 8, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 8, 2025

Trademark Statements


Goods and ServicesRetail pharmacy services; Supermarket services; Retail grocery stores; Online retail grocery store services featuring pickup services and home delivery; Promoting the goods, services and gift cards of others by offering discounts on the price of gasoline and groceries; Retail store services featuring groceries, pharmacy items and gasoline provided via downloadable mobile applications; Promoting the goods and services of others by means of a loyalty program, a discount program, a promotional program and an incentive awards program, whereby points are earned or awarded for purchases made by members which can then be redeemed for discounts on fuel and groceries; Provision, organization and administration of loyalty, discount, promotional and incentive award programs, namely, managing and tracking the transfer and redemption of points that are earned or awarded for purchases made by members; providing incentive awards program through issuance and processing of points of value to customers

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, February 17, 2025
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NamePhoenix Intangibles Holding Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressGreenville, DE 19807

Party NamePhoenix Intangibles Holding Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressGreenville, DE 19807

Trademark Events


Event DateEvent Description
Monday, February 17, 2025NEW APPLICATION ENTERED
Monday, February 17, 2025APPLICATION FILING RECEIPT MAILED
Monday, February 17, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, March 12, 2025ASSIGNED TO EXAMINER
Thursday, March 13, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 2, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, April 8, 2025PUBLISHED FOR OPPOSITION
Tuesday, April 8, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED