BEAUTY IS HOW YOU SEE IT Trademark
Trademark Overview
On Wednesday, August 25, 1999, a trademark application was filed for BEAUTY IS HOW YOU SEE IT with the United States Patent and Trademark Office. The USPTO has given the BEAUTY IS HOW YOU SEE IT trademark a serial number of 75784019. The federal status of this trademark filing is ABANDONED - EXPRESS as of Thursday, August 16, 2001. This trademark is owned by Sephora USA, LLC. The BEAUTY IS HOW YOU SEE IT trademark is filed in the Advertising, Business and Retail Services category with the following description:
RETAIL STORE SERVICES FEATURING COSMETICS; PERFUMES; AND RELATED ACCESSORIES, NAMELY, ESSENTIAL OILS; SMELLING POTPOURRI; INCENSE; COSMETIC SKIN CARE PRODUCTS; NAIL CARE PRODUCTS; LOTIONS; BEAUTY MASKS; HAND CREAMS; SKIN WHITENING CREAMS; LIP CARE PRODUCTS; CREAMS FOR THE HAIR; HAIR CONDITIONERS; DEPILATORIES; DEPILATORY WAX; SHAVING SOAPS; SHAVING CREAMS; AFTER SHAVE LOTIONS; SUN CREAMS AND LOTIONS; PREPARATIONS TO FACILITATE SUN-TANNING; INSTANT TANNING PREPARATIONS; SOAPS; SHAMPOOS; SHOWER GEL; BATH GEL; BATH OILS; BATH SALTS; FOAM BATH PRODUCTS; BATH BEADS; HAIR MASCARAS; NAIL VARNISH; VARNISH REMOVERS; HAIR BLEACHES; HAIR DYES; HAIR CREAMS AND GELS; HAIR SPRAYS; BRILLIANTINE; FALSE NAILS; FALSE EYELASHES; TEMPORARY TATTOOS FOR THE BODY AND NAILS; HAIR ORNAMENTS; BARRETTES FOR HAIR; HAIR BANDS; HAIR PINS; HAIR CURLING PINS; HAIR CURLERS; COMBS FOR THE MAINTENANCE OF THE HAIR; HAIR RIBBONS; PONYTAIL HOLDERS; SCRUNCHIES; ARTIFICIAL FLOWERS FOR THE HAIR; HAIR PEARLS; HEAD BANDS FOR TH...
General Information
| Serial Number | 75784019 |
| Word Mark | BEAUTY IS HOW YOU SEE IT |
| Filing Date | Wednesday, August 25, 1999 |
| Status | 601 - ABANDONED - EXPRESS |
| Status Date | Thursday, August 16, 2001 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 12, 2000 |
Trademark Statements
| Goods and Services | RETAIL STORE SERVICES FEATURING COSMETICS; PERFUMES; AND RELATED ACCESSORIES, NAMELY, ESSENTIAL OILS; SMELLING POTPOURRI; INCENSE; COSMETIC SKIN CARE PRODUCTS; NAIL CARE PRODUCTS; LOTIONS; BEAUTY MASKS; HAND CREAMS; SKIN WHITENING CREAMS; LIP CARE PRODUCTS; CREAMS FOR THE HAIR; HAIR CONDITIONERS; DEPILATORIES; DEPILATORY WAX; SHAVING SOAPS; SHAVING CREAMS; AFTER SHAVE LOTIONS; SUN CREAMS AND LOTIONS; PREPARATIONS TO FACILITATE SUN-TANNING; INSTANT TANNING PREPARATIONS; SOAPS; SHAMPOOS; SHOWER GEL; BATH GEL; BATH OILS; BATH SALTS; FOAM BATH PRODUCTS; BATH BEADS; HAIR MASCARAS; NAIL VARNISH; VARNISH REMOVERS; HAIR BLEACHES; HAIR DYES; HAIR CREAMS AND GELS; HAIR SPRAYS; BRILLIANTINE; FALSE NAILS; FALSE EYELASHES; TEMPORARY TATTOOS FOR THE BODY AND NAILS; HAIR ORNAMENTS; BARRETTES FOR HAIR; HAIR BANDS; HAIR PINS; HAIR CURLING PINS; HAIR CURLERS; COMBS FOR THE MAINTENANCE OF THE HAIR; HAIR RIBBONS; PONYTAIL HOLDERS; SCRUNCHIES; ARTIFICIAL FLOWERS FOR THE HAIR; HAIR PEARLS; HEAD BANDS FOR THE HAIR; ORNAMENTAL NOVELTY BADGES AND BROOCHES |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, November 15, 1999 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Sephora USA, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 941052708 |
| Party Name | Sephora USA, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 941052708 |
Trademark Events
| Event Date | Event Description |
| Thursday, August 16, 2001 | ABANDONMENT - EXPRESS MAILED |
| Tuesday, March 6, 2001 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, December 12, 2000 | PUBLISHED FOR OPPOSITION |
| Friday, November 10, 2000 | NOTICE OF PUBLICATION |
| Thursday, August 24, 2000 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 21, 2000 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, December 21, 1999 | NON-FINAL ACTION MAILED |
| Thursday, December 16, 1999 | ASSIGNED TO EXAMINER |
