BEAUTY IN AUTHENTICITY Trademark
Trademark Overview
On Friday, December 8, 2017, a trademark application was filed for BEAUTY IN AUTHENTICITY with the United States Patent and Trademark Office. The USPTO has given the BEAUTY IN AUTHENTICITY trademark a serial number of 87714182. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, April 18, 2025. This trademark is owned by Misha Jo Naturals, LLC. The BEAUTY IN AUTHENTICITY trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Aromatic preparations, namely, non-medicated creams, non-medicated skin creams with essential oils for use in aromatherapy, non-medicated lotions, aromatic preparations, namely, lotions, body spray used as a personal deodorant and as fragrance, body deodorants, perfumes in solid form, perfumes in liquid form, perfume oils; aromatic preparations, namely, sprays; non-medicated body and face soaps; non-medicated hair shampoos and hair conditioners; essential oils for use in aromatherapy, face oils, body oils; aromatic preparations, namely, balms, non-medicated lip balm, nonmedicated balms for use on body, feet, lips, hair, skin, face; non-medicated bath and shower gels, body scrubs, and bath salts; fragrances, incense, potpourri, aromatic essential oils; non-medicated skin care preparations; cosmetics; non-medicated shaving soaps, shaving creams, and shaving balms; cleaning and washing preparations, skin cleansers, skin and facial cleansing grains; skin masks, facial masks, skin care prod...
General Information
| Serial Number | 87714182 |
| Word Mark | BEAUTY IN AUTHENTICITY |
| Filing Date | Friday, December 8, 2017 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, April 18, 2025 |
| Registration Number | 5577310 |
| Registration Date | Tuesday, October 2, 2018 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 8, 2018 |
Trademark Statements
| Goods and Services | Aromatic preparations, namely, non-medicated creams, non-medicated skin creams with essential oils for use in aromatherapy, non-medicated lotions, aromatic preparations, namely, lotions, body spray used as a personal deodorant and as fragrance, body deodorants, perfumes in solid form, perfumes in liquid form, perfume oils; aromatic preparations, namely, sprays; non-medicated body and face soaps; non-medicated hair shampoos and hair conditioners; essential oils for use in aromatherapy, face oils, body oils; aromatic preparations, namely, balms, non-medicated lip balm, nonmedicated balms for use on body, feet, lips, hair, skin, face; non-medicated bath and shower gels, body scrubs, and bath salts; fragrances, incense, potpourri, aromatic essential oils; non-medicated skin care preparations; cosmetics; non-medicated shaving soaps, shaving creams, and shaving balms; cleaning and washing preparations, skin cleansers, skin and facial cleansing grains; skin masks, facial masks, skin care products, namely, potpourris consisting of dried herbs, flowers, fruits, and spices for use as facial steams; foot scrubs, face scrubs; aromatic preparations, namely, hydrosol body sprays for skincare use and for use as a fragrance |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, April 18, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Friday, May 25, 2018 |
| First Use In Commerce Date | Friday, May 25, 2018 |
Trademark Owner History
| Party Name | NOT AVAILABLE |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 01 - Individual |
| Address | CEDAR CITY, UT 84720 |
| Party Name | Misha Jo Naturals, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Cedar City, UT 84720 |
| Party Name | Misha Jo Naturals, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Cedar City, UT 84720 |
| Party Name | Misha Jo Naturals, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Las Vegas, NV 89144 |
Trademark Events
| Event Date | Event Description |
| Tuesday, December 12, 2017 | NEW APPLICATION ENTERED |
| Tuesday, December 12, 2017 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, December 12, 2017 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, December 19, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, March 20, 2018 | ASSIGNED TO EXAMINER |
| Wednesday, March 28, 2018 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, March 28, 2018 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, March 29, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 4, 2018 | ASSIGNED TO LIE |
| Tuesday, May 8, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 8, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 3, 2018 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, July 12, 2018 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, July 12, 2018 | USE AMENDMENT FILED |
| Wednesday, August 8, 2018 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, August 8, 2018 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, August 29, 2018 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, August 30, 2018 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, October 2, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, October 2, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, April 18, 2025 | CANCELLED SEC. 8 (6-YR) |
| Wednesday, April 10, 2024 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, March 28, 2018 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, March 28, 2018 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, April 18, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
