BEAT THE HEAT Trademark

Trademark Overview


On Thursday, June 7, 2012, a trademark application was filed for BEAT THE HEAT with the United States Patent and Trademark Office. The USPTO has given the BEAT THE HEAT trademark a serial number of 85645467. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, August 1, 2023. This trademark is owned by DeMert Brands, Inc.. The BEAT THE HEAT trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Hair care products, namely, hair spray
beat the heat

General Information


Serial Number85645467
Word MarkBEAT THE HEAT
Filing DateThursday, June 7, 2012
Status800 - REGISTERED AND RENEWED
Status DateTuesday, August 1, 2023
Registration Number4275728
Registration DateTuesday, January 15, 2013
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 30, 2012

Trademark Statements


Goods and ServicesHair care products, namely, hair spray

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateMonday, June 18, 2012
Primary Code003
First Use Anywhere DateMonday, November 30, 2009
First Use In Commerce DateMonday, November 30, 2009

Trademark Owner History


Party NameDEMERT BRANDS, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLutz, FL 33549

Party NameDeMert Brands, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLutz, FL 33549

Party NameDeMert Brands, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLutz, FL 33549

Party NameDeMert Brands, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLutz, FL 33549

Trademark Events


Event DateEvent Description
Wednesday, January 31, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, August 1, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, August 1, 2023REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, August 1, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, August 1, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, January 12, 2023TEAS SECTION 8 & 9 RECEIVED
Saturday, January 15, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, March 6, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, March 4, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, March 4, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, May 25, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Friday, May 25, 2018REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, May 25, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, May 14, 2018TEAS SECTION 8 & 15 RECEIVED
Monday, January 15, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, April 9, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, January 15, 2013REGISTERED-PRINCIPAL REGISTER
Tuesday, October 30, 2012PUBLISHED FOR OPPOSITION
Wednesday, October 10, 2012NOTICE OF PUBLICATION
Tuesday, September 18, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, September 18, 2012ASSIGNED TO EXAMINER
Monday, June 18, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, June 11, 2012NEW APPLICATION ENTERED

Related Keywords


heat beat hair spray namely products care